Digital Marketing Advanced Skills
Course
Online
Description
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Type
Course
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Level
Advanced
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Methodology
Online
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Class hours
11h
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Duration
1 Year
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Start date
Different dates available
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Online campus
Yes
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Delivery of study materials
Yes
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Support service
Yes
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Virtual classes
Yes
The Digital Marketing Advanced Skills course is designed for learners who want to strengthen their expertise in modern, data-driven marketing. It covers the essential strategies and tools used across the digital landscape, including SEO, PPC, content marketing, social media optimisation, email marketing, analytics, and digital campaign planning. Learners gain a deep understanding of how online platforms work, how to interpret consumer behaviour, and how to build high-performing marketing strategies that support organisational growth.
This course blends practical skills with strategic thinking, helping learners understand how to analyse metrics, optimise campaigns, improve online visibility, and drive measurable results. You will explore audience segmentation, content frameworks, conversion-focused techniques, marketing automation, and competitor analysis. By the end of the programme, you will know how to apply industry-standard methods to promote brands effectively, increase engagement, and support business objectives.
Ideal for those seeking to progress in digital marketing, this course supports career development by building confidence in areas such as campaign execution, branding, data analytics, and online customer journeys. Whether you aim to upskill, switch careers, or gain stronger marketing knowledge for your own business, this course offers a structured pathway to advanced digital marketing capability.
Important information
Price for Emagister users:
Facilities
Location
Start date
Start date
About this course
Develop advanced SEO, PPC, and content marketing skills
Strengthen campaign planning and optimisation techniques
Use analytics to assess and improve digital performance
Apply social media and email marketing strategies effectively
Improve understanding of audience behaviour and segmentation
Build confidence in digital tools and marketing technologies
Enhance strategic decision-making for online promotion
This course is ideal for anyone looking to progress in digital marketing or gain the skills needed to succeed in a fast-moving sector. It is suitable for aspiring marketers, business owners, career changers, freelancers, and professionals who want to improve their digital strategy expertise. Those working in advertising, communications, media, branding, or customer engagement will particularly benefit from learning how advanced digital techniques support business growth.
The course also suits learners who want to understand how marketing channels work together to drive conversions and long-term customer value. Whether you are new to the industry or already have some experience, the content is designed to help you build stronger analytical, creative, and strategic skills. It provides a supportive route into roles such as Digital Marketing Executive, Social Media Manager, SEO Specialist, PPC Assistant, or Marketing Coordinator.
There are no formal entry requirements for this course, making it accessible to a wide range of learners. It is suitable for individuals aged 16 and above who are interested in developing advanced digital marketing knowledge. A good standard of English, numeracy, and general IT skills is recommended to support effective study and understanding of key concepts.
As the course is delivered entirely online, learners should feel comfortable using a computer or mobile device to access lessons, complete tasks, and review resources. A willingness to learn and an interest in digital platforms will help you make the most of the programme.
Upon successful completion of the Digital Marketing Advanced Skills, you will qualify for a UK and internationally recognised professional certification. You may also choose to formalise your achievement by obtaining your PDF Certificate for £9 or a Hardcopy Certificate for £15.
The Digital Marketing Advanced Skills course stands out for its flexibility and learner-friendly structure, allowing you to study at your own pace from any location. The modules are developed by industry professionals to ensure the content reflects current digital marketing practices and strategic trends. This course focuses on practical skill-building and real-world application, helping learners strengthen their understanding of campaign processes, digital tools, and online engagement.
With clear learning outcomes and accessible materials, the course supports both personal development and professional growth. Completing this programme adds valuable digital marketing skills to your CV and enhances your ability to contribute to business success in a competitive job market.
Yes. Although the course explores advanced digital marketing topics, it is structured to remain accessible for motivated beginners. The lessons start with essential principles before progressing into more complex strategies, allowing learners to build confidence step by step. Clear explanations, practical examples, and self-paced learning help you understand key concepts even if you have limited prior experience. As long as you have an interest in digital marketing and a willingness to learn, you will find the course manageable and rewarding.
Completing the Digital Marketing Advanced Skills course can strengthen your employability and open doors to a wide range of marketing roles. You will develop knowledge that supports careers in SEO, PPC, social media, content creation, email marketing, and digital analytics. These areas are in high demand across businesses, agencies, and freelance opportunities. The skills gained can help you progress to roles such as Digital Marketing Executive, Social Media Specialist, or Marketing Assistant. This certification also enhances your CV and demonstrates your commitment to ongoing professional development.
The course is delivered entirely online, allowing you to study at your own pace and fit learning around your schedule. Once enrolled, you will gain instant access to all modules through our secure learning platform. You can study using a computer, tablet, or mobile device and revisit lessons as often as needed. The platform is designed for ease of use, enabling you to track progress, review materials, and complete assessments whenever it suits you. This flexible format supports independent learning and ensures you can develop your digital marketing skills with confidence.
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This centre's achievements
All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 7 years
Subjects
- Accounts
- Internet
- Internet Marketing
- Marketing
- Email Marketing
- Digital Marketing
- Search Engine Optimization
- SEO
- Advertising
- Writing
- Professional
- Facebook Advertising
Teachers and trainers (1)
One Education
Course Provider
Course programme
COURSE CURRICULUM
Introduction
- Welcome
General Tips & Tricks Series
- How to register your company
- How to see Email Sender’s Company and Logo in Your Gmail
- How to Generate sitemap of a website
- How to protect a website from Spam on WordPress
- Quick way to identify whether the website is Mobile optimized
- How to identify registration data of website
- How to identify duplicate content from the web
- How to create google alerts
- How to find the age of the domin
- How to check if the website server is down
- How to create text notes thatwill self destruct after being read
- How to send google search information to your friends
- How to find webhost of any website
- Discover new sites that are similar to what you like alredy
- How to easily highlight the important parts of a web page
- How to share you email online without worrying about spam
- How to get compute level answers without searching
- The easiest way to setup email reminders
- How to find the original URL tht’s hiding behind a short URL
- How to corrupt a file you shared online
- How to create a throwaway email
- How to check if your email account has been compromised
SEO (Search Engine Optimisation)
- How to register website on Google search console
- How to Optimize your website homepage
- How to add a sitemap on google search
- How to shortlist targeted keyword list in google keyword planner
- How to set international targeting on google search
- How to remove a URL from google search engine
- How to identify competitors keyword
- How to leverage top sites to get on google search results
- Discover powerful data analytics to mesure SEO performance
- How to do keyword research
- How to write perfect title tags for search engines
- How to optimise heading tags, external and internal links
- What are backlinks & how to get them
- How to write a perfect Meta description
- How to enhance speed & performance of your website
YouTube
- Youtube account setup
- Account optimization
- How to create & setup Youtube channel banner
- Youtube channel tags, thumbnails & custom thumbnails
- Analyse Youtube keyword research
- Youtube SEO techniques
- What are Youtube cards & how does it work
- How to optimise comments & reply them in bulk
- How to grow your channel with competitor Analysis
- How to manage multiple YouTube accounts
- A simple yet powerful trick to increase your subscribers list
- Youtube Paid Advertising
- How to monetise your YouTube channel
Google Adwords
- What are Google Ads & how does it work
- Account setup
- Competitors analysis
- Campaign types & how to select the right campaign
- Bids & Budgets
- How to target the right audience
- Google Ads advance campaign settings
- Choosing the right keywords
- How to write ads that gets more clicks
Google Analytics
- How to install tracking code on your website
- How to add filters & remove internal traffic
- How to track paid campaigns
- How to look and analyse different segment data
- How to configure goals in google analysics
- How to link google Adwords account
- How to manage multiple analytics accounts
- How to remove spam traffic
Email Marketing
- Email marketing tools set up ( Mailchimp and Gestresponse)
- How to install signup or popup forms on the website
- How to collect email address without a wbsite
- How to create a ‘Hook’ to your signup forms
- Discover the psychology behind acquiring more leads
- Email marketing automation process
- Email analytics
Linkedln
- How to increase your connections in no time
- Secret of LinkedIn InMails
- Discover the best ways to use Linkedin Groups
- How to setup a company page on Linkedin
- How to increase traffic to your website using Linkedin blog
- Twitter Account setup
- Knowing Twitter features
- Following twitter accounts
- Twitter profile optimisation
- How to get Twitter followers
- Posting first 5 tweets for engagement
- Leveraging Hashtags to increase your tweets visibility
- What are twitter polls & how do you use them
- A powerful trick to acquire customers on twitter
- How to get followers retweet your post
- How to embed a twitter button to your website or post
- Twitter analytics
- Set your Facebook page
- Facebook Icon, cover image & description
- How to get your first page likes
- Discover how to increase your page likes
- How to manage multiple Facebook page
- Facebook comments
- Leveraging Facebook groups
- Facebook Autoposting
- Run a competition
- Facebook Ads
- How to get best out of Facebook
- Facebook pixel & Re-marketing
- How to setup a Instagram business profile
- Set up Instagram bio & profile image
- Leveraging Instagram accounts
- A simple way to create free content on Instagram
- Secret of hashtags on Instagram
- Reposting Instagram App
- How to get genuine Instagram followers
- Discover how to grow your business through Instagram stories
- How to get your posts reposted on Instgram by influncers
Mobile App
- A quick way to do App store marketing research
- How to discover the estimate size of your market
- Discover the best ways to promote your app
- App installs via Facebook Ads
- App installs via Google Ads
- How to make money from your app
- How to optimise your App store listing ?
- Discover growth hacking techniques for App downloads
- Techniques to get to the top of App store ranking
Digital Marketing Advanced Skills