Digital Marketing Professional Course

Course

Online

£ 425 VAT inc.

Description

  • Type

    Course

  • Level

    Advanced

  • Methodology

    Online

  • Duration

    1 Year

  • Start date

    Different dates available

  • Support service

    Yes

  • Virtual classes

    Yes

Learn how to harness SEO keywords, social media, blogging and emails to promote your business with his online digital marketing training course. The Professional Digital Marketing teaches key skills through accessible, informative video lessons, online study materials, practical activities, mock exams and automated multiple-choice assessments.

The Professional Digital Marketing was designed and delivered by industry professionals to teach immediately-applicable, practical skills in digital marketing. Studying this online marketing course will give you expertise and knowledge in specific digital marketing techniques such as affiliate marketing and niche websites, search engine optimisation, networking through LinkedIn, building a following on YouTube and Twitter, as well as broader business management skills.

Facilities

Location

Start date

Online

Start date

Different dates availableEnrolment now open

About this course

The Digital Marketing Professional Course is open to all, with no formal entry requirements. All you need is a passion for learning, a good understanding of the English language, numeracy and IT, and to be over the age of 16.

Upon successful completion, you will qualify for the UK and internationally-recognised professional qualification and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £19 and Hardcopy Certificate for £34.

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Reviews

This centre's achievements

2019

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 5 years

Subjects

  • Internet
  • Email
  • Internet Marketing
  • Marketing
  • Email Marketing
  • Digital Marketing
  • SEO
  • Social Media
  • Media
  • Affiliate marketing
  • Professional
  • Quantitative

Course programme

Module 01
  • Sales and Marketing
  • How Internet Marketing Works
  • How To Make Money With Internet Marketing
  • What is Affiliate Marketing
  • Competition in Internet Marketing
  • Researching in Internet Marketing
  • Desperate Niches
  • Profitable Niches
Module 02
  • Clickbank
  • What is Traffic?
  • Traffic vs. Relevance
  • Article Marketing
  • Paid forms of Traffic – 1
  • Paid forms of Traffic – 2
  • Search Engine Optimization
  • Search Engine Optimization 2
Module 03
  • Best SEO Practice
  • Blogs – WordPress
  • Blogs – WordPress II
  • Email Marketing I
  • Email Marketing II
  • Internet Marketing Strategy I
  • Your own website vs free options online I
  • Your own website vs free options online II
Module 04
  • What Are Niche Website?
  • The Role Of Visualization In Education
  • Identify Your Best Platform Or Software
  • Select A Web Host
  • Collect Your Site
  • Building A Content Rich Website
  • Build Backlinks
  • Use SEO, Multimedia And Social Sites
  • Use Analytics
  • Wrapping Up
Module 05
  • Introduction
  • Understanding the Value of Social Media Buzz and What It Can Do For Your Business
  • Developing a Winning Social Media Marketing Plan
  • Setup and Manage a Facebook Page That Works
  • Tweet Your Way to Online Prominence
  • Build Your Network with LinkedIn
  • Captivate Your Audience with YouTube
  • Conclusion
Module 06
  • Introduction to Email Marketing
  • Using Email Marketing Software
  • Building Email Lists by Quantity
  • Building Email Lists by Quality
  • Crafting an Email
  • Analyzing and Tracking Your Email Marketing Strategy
Module 07
  • Introduction to Facebook
  • Why You Should Care
  • Setting up a Facebook Page
  • How to Get More Likes for Your Facebook Page
  • Facebook Advertising
  • How Much Does Facebook Advertising Cost?
  • Marketing on Facebook
  • Create a Content Calendar
  • Understanding Edge Rank & the Art of Engagement
Module 08
  • TWITTER FOR BUSINESS
  • TOP TWITTER TIPS
  • TWITTER IS
  • BUSINESS TERMS
  • WHY USE TWITTER FOR MARKETING
  • TWITTER MARKETING BASICS
  • TWITTER METRICS
  • YOUR BIO
  • WHEN TO TWEET
  • BUILDING YOUR COMMUNITY
  • GENERATING LEADS
  • REAL-TIME TWITTER MARKETING
  • ENGAGEMENT
  • TWETIQUETTE (TWEETING ETIQUETTE)
Module 09
  • What is Instagram?
  • Instagram for Business
  • Instagram & Community
Recommended Reading
  • Recommended Reading: Digital Marketing Professional Course
Mock Exam
  • Mock Exam – Digital Marketing Professional Course
Final Exam
  • Final Exam – Digital Marketing Professional Course

Digital Marketing Professional Course

£ 425 VAT inc.