Diploma in Digital Marketing - CPD Certified
Course
Online
Description
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Type
Course
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Methodology
Online
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Class hours
48h
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Duration
Flexible
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Start date
Different dates available
Beats Electronics – popularly known for selling headphones – spend ninety percent of their budget in marketing. That is why they have great sales year after year, and why they can sell their products at a high price for the brand alone. If you want to keep up with trends and reach billions of people with the ease of the internet, this CPD Certified Diploma in Digital Marketing course is for you.
The course is divided into multiple sections, wherein the first section you learn about sales and marketing. You also learn about the nature of internet marketing, affiliate marketing, competition, research and niches. You then move to the second portion of the course, where you discover more about traffic, article marketing and search engine optimization. Next, you look further into marketing using Blogs in WordPress, through emails and strategies towards internet marketing. Finally, you explore the possibilities of digital marketing using social media sites like LinkedIn, Twitter, Facebook, etc.
This course is going to help you understand the basic ideas behind digital marketing and discover more ways for you to spread your brand worldwide. Gain your accreditation today!
Important information
Price for Emagister users:
Facilities
Location
Start date
Start date
About this course
Businesses who want to take advantage of the internet in order to push for digital marketing
Professional marketers looking to expand their knowledge in digital marketing
This course is available to all learners, of all academic backgrounds.
Learners should be aged 16 or over to undertake the qualification.
Good understanding of English language, numeracy and ICT are required to attend this course.
On receiving your request an academic officer from the course will call you to explain everything about the course, including how you can sign up, payment options and enrollment periods.
Reviews
This centre's achievements
All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 6 years
Subjects
- Internet
- Internet Marketing
- Marketing
- Sales
- Marketing Strategy
- Email Marketing
- Digital Marketing
- Search Engine Optimization
- Social Media
- Media
- Sales Training
- Affiliate marketing
- Sales and marketing
- Sales Marketing
Teachers and trainers (1)
John Adams John
Instructor
Course programme
COURSE CURRICULUM
Module 01
- Sales and Marketing
- How Internet Marketing Works
- How To Make Money With Internet Marketing
- What is Affiliate Marketing
- Competition in Internet Marketing
- Researching in Internet Marketing
- Desperate Niches
- Profitable Niches
Module 02
- Clickbank
- What is Traffic?
- Traffic vs. Relevance
- Article Marketing
- Paid forms of Traffic – 1
- Paid forms of Traffic – 2
- Search Engine Optimization
- Search Engine Optimization 2
Module 03
- Best SEO Practice
- Blogs – WordPress
- Blogs – WordPress II
- Email Marketing I
- Email Marketing II
- Internet Marketing Strategy I
- Your own website vs free options online I
- Your own website vs free options online II
Module 04
- What Are Niche Website?
- The Role Of Visualization In Education
- Identify Your Best Platform Or Software
- Select A Web Host
- Collect Your Site
- Building A Content Rich Website
- Build Backlinks
- Use SEO, Multimedia And Social Sites
- Use Analytics
- Wrapping Up
Module 05
- Introduction
- Understanding the Value of Social Media Buzz and What It Can Do For Your Business
- Developing a Winning Social Media Marketing Plan
- Setup and Manage a Facebook Page That Works
- Tweet Your Way to Online Prominence
- Build Your Network with LinkedIn
- Captivate Your Audience with YouTube
- Conclusion
Module 06
- Introduction to Email Marketing
- Using Email Marketing Software
- Building Email Lists by Quantity
- Building Email Lists by Quality
- Crafting an Email
- Analyzing and Tracking Your Email Marketing Strategy
Module 07
- Introduction to Facebook
- Why You Should Care
- Setting up a Facebook Page
- How to Get More Likes for Your Facebook Page
- Facebook Advertising
- How Much Does Facebook Advertising Cost?
- Marketing on Facebook
- Create a Content Calendar
- Understanding Edge Rank & the Art of Engagement
Module 08
- TWITTER FOR BUSINESS
- TOP TWITTER TIPS
- TWITTER IS
- BUSINESS TERMS
- WHY USE TWITTER FOR MARKETING
- TWITTER MARKETING BASICS
- TWITTER METRICS
- YOUR BIO
- WHEN TO TWEET
- BUILDING YOUR COMMUNITY
- GENERATING LEADS
- REAL-TIME TWITTER MARKETING
- ENGAGEMENT
- TWETIQUETTE (TWEETING ETIQUETTE)
Module 09
- What is Instagram?
- Instagram for Business
- Instagram & Community
Diploma in Digital Marketing - CPD Certified