"Do", Innovation, Product Design and Value Proposition
Course
Online
Description
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Type
Course
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Methodology
Online
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Start date
Different dates available
Some believe that product success depends upon having some technology that is better than something else and as a result the world will beat a path to that product's door. Others think that if they simply get into a room and brainstorm ideas or even play ideation games, the right ideas will automatically come forward and the product will succeed.Both are wrong. And as a result somewhere between 40% or more products “flop up onto the shore as dead fish" as Steve Jobs once said. Successful products start with clearly understanding what people and organizations “do". What they do, how they do it, why they do it and so forth. This course enables the participants to figure out what their prospective customers “do" and then translate that into a compelling “value proposition". Together the “dos" will enable engineering to build the right product and the value proposition will direct marketing to get the marketing plan right. Together, implementing the right “dos" and “value proposition will ensure product success.Who is the target audience?Product Leaders: Director, VP, Business Unit Manager, Start-Up, Enter
Entry Level (Basic), Intermediate, Advanced (Specialist)
Facilities
Location
Start date
Start date
About this course
Learn about the value of outcomes, “do” its history and use
Understand what is an outcome and a “Do”
How to gather information to define the outcomes and the “Do’s
Learn how to identify and prioritize opportunities
Learn how to turn a “Do” statement into a User Story to be used for development
Learn about the sources of innovation and the methodology to do it
Learn how to discover new markets and size them
Learn about the types of innovation and the process of innovation
Learn about Value propositions and how to write them
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All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 4 years
Subjects
- Product Design
- Marketing
- Innovation
- Design
- DOS
- Market
Course programme
- Learn about the value of outcomes, “do” its history and use
- Understand what is an outcome and a “Do”
- How to gather information to define the outcomes and the “Do's
- How to prioritize
- How to use for development
- Learn how to gather information to define outcomes and “do”s
- Learn how to identify and prioritize opportunities
- Learn how to identify and prioritize opportunities
- Learn how to gather information to define outcomes and “do”s
- Learn how to gather information to define outcomes and “do”s
- Learn how to gather information to define outcomes and “do”s
- Learn how to gather information to define outcomes and “do”s
- Learn how to gather information to define outcomes and “do”s
- Learn how to gather information to define outcomes and “do”s
- Learn how to identify and prioritize opportunities
- Learn how to identify and prioritize opportunities
- Learn how to identify and prioritize opportunities
- Learn how to identify and prioritize opportunities
- Learn how to identify and prioritize opportunities
- Learn how to identify and prioritize opportunities
- Learn how to identify and prioritize opportunities
- Learn how to identify and prioritize opportunities
- Learn how to identify and prioritize opportunities
- Learn how to identify and prioritize opportunities
- Learn how to identify and prioritize opportunities
- Learn how to identify and prioritize opportunities
- Learn about the sources of innovation and the methodology to do it
- Learn how to discover new markets and size them
- Learn about the types of innovation and the process of innovation
- In this lecture you will learn about a couple other success considerations regarding growth and risk avoidance
- Learn about the sources of innovation and the methodology to do it
- Learn how to discover new markets and size them
- Learn about the types of innovation and the process of innovation
- In this lecture you will learn about a couple other success considerations regarding growth and risk avoidance
- Learn about the sources of innovation and the methodology to do it
- Learn about the sources of innovation and the methodology to do it
- Learn about the sources of innovation and the methodology to do it
- Learn about the sources of innovation and the methodology to do it
- Learn about the sources of innovation and the methodology to do it
- Learn about the sources of innovation and the methodology to do it
Additional information
"Do", Innovation, Product Design and Value Proposition