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English courses / USD

Marketing Planning

Regular Price: $126

Special Price: $83

  • 24h - Flexible
  • 2 students have purchased
  • Express
Centre
Global Management Academy
Town
Belfast City
Address
City East, 68-72 Newtownards Road, Belfast BT4 1GW See in Google maps
Contact
jamesj@globalmanagementacademy.co.uk
www.globalmanagementacademy.co.uk
Map
Description
LEARNING FOR MANAGERS EVERYWHERE Global Management Academy is a leading provider of business and management skills training delivered over the internet. Global Management Academy is based in the United Kingdom, with branches in Australia and the Far East. INTERNATIONALLY RECOGNIZED QUALIFICATIONS Global Management Academy is an Approved Center for the delivery of Qualification Programs from the Institute of Leadership and Management (the ILM), Europe's largest Management Awards body. All Global courses are recognized as ILM equivalencies. MANAGEMENT LEARNING THAT REALLY MATTERS Global courses focus on the knowledge and skills managers really need, to lead and control their business units and teams: Managing People Leadership Management Communication Skills Managing the Business Marketing and Business Planning Personal Effectiveness Skills BUSY MANAGERS NEED FLEXIBILITY At Global, we recognize that business managers are incredibly busy, and need training which is solution focused, flexible, and affordable. We also want you to enjoy learning, and to be able to retain, and apply the new knowledge directly to your work and to your career. Our Mission is to bring high value training, packed with practical (downloadable) learning manuals, workbooks and business and management articles to managers everywhere. TRUSTED BUSINESS AND MANAGEMENT EXPERTISE The heart of Global Management Academy is Business. We know business, and we are passionate about helping business grow. Therefore, all Global Management courses are delivered online, but supported by Coaches who understand business; all of whom have either owned, or managed businesses themselves. GLOBAL SMALL BUSINESS PROGRAM The Global Small Business Program is highly popular with entrepreneurs from the start-up through growth stages of their businesses, providing practical and affordable guidance and resources in: Getting Started in Business Marketing and Sales Management Customer Service and Quality Management VALUE IN E-LEARNING We break through the conventional industry value model. At Global, you will have access high quality learning for a fraction of the price of conventional training. All Global courses have: Virtual Tutors Online presentations and learning activities Online Self-assessments Online Quizzes Video training Comprehensive downloadable manuals Additional articles, MSExcel workbooks, and templates Dedicated coach support throughout your course

Benefits

  • Easy to follow
  • Make your own study schedule and take advantage of online tutoring hours
  • Obtain a certified diploma once you finish the course.

Details

Marketing Plans are vital to creating a successful business. Why then, do so many businesses, set about business development and marketing without a coherent plan, without specific numbers and targets? We guess it is because it is placed in the too hard box, and does not attract the glamour of PR and branding.

Yet, without a marketing plan, businesses are at risk of wasting a great deal of money, and worse, missing their targets completely.

This is a very practical course which is designed to enable you to build a comprehensive marketing plan for your business. The course takes you step by step through the process of building your plan, and includes the templates and Excel workbooks to frame the content in a structured and professional manner.

This course follows on from the first course in the Global Marketing Management program (Market Assessment). In this course, you will be able to apply the information you have acquired and framed about your markets, customers and opportunity portfolio, to the development of a strong marketing strategy.

The content of this course include:

  • Business Situation Analysis
  • Market Analysis
  • Marketing Strategy and Objectives
  • Product Marketing Strategy
  • Pricing Strategy
  • Promotional Strategy
  • Customer (Channel) Management Strategy
  • Sales Targets
  • Sales Operational Management
  • Marketing Budgets
  • Action planning

Conditions

Thanks to this offer, valid exclusively for one person, you will obtain a Marketing Planning Online Course.

How to register

By buying the course in Emagister Express, you will obtain an access coupon. We will send you the codes and keys to the coupon. Send the coupon code and the key to sales@globalmanagementacademy.com. The training provider will then give you access to the course.

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