Fashion Communication - BA(Hons)

Bachelor's degree

In Bristol

£ 9,250 + VAT

Description

  • Type

    Bachelor's degree

  • Location

    Bristol

  • Start date

    Different dates available

Why BA(Hons) Fashion Communication?
The fashion industry employs over 80,000 people in the UK alone, and excites and inspires global audiences through an increasingly diverse range of media. Alongside print and film, brands use installations, events and online and mobile platforms to communicate their message. To do this well they must have a solid understanding of popular culture, contemporary fashion and how best to apply these to their chosen outlet.
Why study this course?
Fashion Communication is based at Bower Ashton Campus, part of the City Campus. Exceptional facilities and resources include state-of-the-art digital media studios and our production and fabrication workshops offer a combination of traditional tools and the latest technology.
On this creative interdisciplinary course, you will explore approaches towards communicating and promoting fashion. Working primarily with photography, drawing, digital media and film you will explore ideas around fashion and its global dissemination. You will study and apply branding, market analysis and PR to your creative work.
As you progress, you will explore the use of digital marketing strategies, future trends and technology's role in fashion. This is applied through project development, which can include online marketing campaigns, web development, promotional films or publications. During your final year, you will showcase your creativity and fashion knowledge through an extended independent design project.
Real world experience
We work closely with industry specialists to keep the curriculum current and relevant to industry. You will develop professional and entrepreneurial skills throughout the course and participate in live briefs and collaborative projects some with industry professionals. You will gain valuable experience through professional practice and internships. You will also go on visits to events, design studios, factories and events where you will see the fashion industry in action.
Where...

Facilities

Location

Start date

Bristol (Avon)
See map
Coldharbour Lane, BS16 1QY

Start date

Different dates availableEnrolment now open

About this course

Placements
Work experience is vitally important within this fashion course and its role in the success of our graduates is unquestionable. Professional Practice and Work Experience modules are integrated across all years, enabling you to find and negotiate work experience which fits with your career ambitions. UWE Bristol has an excellent record of finding exciting opportunities for students. Past students have worked with well-known brands including Storm, Selfridges, Love Mag, Harvey Nichols and fashion labels such as House of Holland and Natalie Coleman.
Fieldwork
Throughout the...

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Subjects

  • Communication Training
  • Industry
  • Media
  • Design
  • Technology
  • Project
  • Global
  • Marketing
  • Teaching

Course programme

Content

Year 1

You will study the following compulsory modules:

  • Introduction to Fashion Communication
  • Exploring Practice in Fashion Communication
  • Professional Practice and Work Experience in Fashion Communication 1
  • Critical Perspectives

Year 2

You will study the following compulsory modules:

  • Developing Practice in Fashion Communication
  • Professional Practice and Work Experience in Fashion Communication 2
  • Creative Analysis
  • Select optional modules according to credit requirements

Optional modules:

  • Developing Practice in Fashion Communication 2
  • International Exchange
  • Professional Practice
  • Negotiated Presentation 2

Final Year

  • Preparation for Extended Study in Fashion Communication
  • Extended Study in Fashion Communication
  • Professional Practice and Work Experience in Fashion Communication 3
  • Independent Research Project

Please also note this structure is for the full-time course delivery only. For part-time delivery, the same modules will be studied. However, the structure will differ.

The University continually enhances our offer by responding to feedback from our students and other stakeholders, ensuring the curriculum is kept up to date and our graduates are equipped with the knowledge and skills they need for the real world. This may result in changes to the course. If changes to your course are approved, we will inform you.

Learning and Teaching

Projects are fast-paced and experimental. You will be encouraged to develop your individual strengths and interests.You will learn through a combination of taught, independent and collaborative learning. This includes lectures, seminars, technical workshops, tutorials, presentations, critiques and external visits. You will visit design studios and be taught by industry professionals.

For more details see our glossary of learning and teaching terms.

Study time

You can expect to be taught for a minimum of three days per week. You will be required to work in the studios and workshops outside of teaching time. In level 3 you will have evening access to the studios and workshops.

Assessment

We use various methods of assessment so you can develop a range of critical, creative and practical skills. Assessment types include portfolio assessments, presentations or exhibitions.

You will receive written and verbal feedback on all work submitted. You are also required to engage in peer assessment as part of the formative assessment process.

All assessments are 100% coursework

For more details see our full glossary of assessment terms.

Fashion Communication - BA(Hons)

£ 9,250 + VAT