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Fashion Design and Marketing BA (Hons)
Bachelor's degree
Online
Description
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Type
Bachelor's degree
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Methodology
Online
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Duration
3 Years
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Online campus
Yes
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Delivery of study materials
Yes
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Support service
Yes
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Virtual classes
Yes
This course will help you develop fashion design skills, and expand your knowledge of key business aspects through a combination of creative and practical study.
The core purpose of fashion marketing is to supply, disseminate and manage information regarding a brand, company or individual to the public and press.
The course is for anyone wishing to be both creative and strategic. It will help you develop fashion design skills, and expand your knowledge of key business aspects through a combination of creative and practical study. It is designed for those who want to learn about the business of fashion but have a desire to design and make. Ultimately, this course is for anyone wishing to pursue a fashion marketing career.
You'll gain a valuable insight into the commercial elements of the fashion sector, from an integrated perspective encapsulating emerging fashion design and marketing concepts. This new programme of study incorporates expertise from the BA (Hons) Fashion Design programme, creating an integrated programme of study encouraging 'bespoke' approaches to personal study.
In stage one you’ll be introduced to the fundamentals of fashion design practice and market sensing, for the ready-to-wear market. In stage two there is a greater emphasis on the commercial world, with a focus on branding and influencing. You will also be encouraged to participate in national and international competitions – several of our recent students have won national competitions over the past few years. Stage three provides a unique opportunity for you to advance your thinking and practice, through a self-managed process of risk taking, experimentation and resolution. Modules dedicated to business and entrepreneurship correctly position these activities with a commercial context.
About this course
Employable Graduates – we’re ranked 15th highest amongst all UK universities and 12th for English institutions with 96% of graduates in work or further study within six months of completing their degree: HESA 2016. The course incorporates enterprise and entrepreneurship providing essential support for individuals wishing to start up a business.
GCSE Maths and English Grade C/Grade 4 (or above) or equivalent qualification
Reviews
Subjects
- Risk
- Design
- Market
- Marketing
- Branding
- Fashion Marketing
- IT risk
- Prototyping
- Developing
- Developing Nurse
- Techniques
Course programme
You will study modules such as:
Stage one
- Building My Practice – essential skills and techniques
- Developing My Practice – experimental prototyping
- Fashion Imaging – being everywhere and nowhere
- Sensing The Market – a critical voice
- Interacting With Industry – formulating ideas
- Interacting With Industry – satisfying clients
- My Placement – being a professional
- Sensing The Market – branding and influencing
- My Placement - being a professional extended
- Contemporary Issues in Professional Practice
- Applied Professional Practice
- Being An Entrepreneur – situating my voice
- Advancing My Practice – vision, risk and experimentation
- My Fashion Marketing Project – communication, experience and purpose
- Communicating My Vision – proposal, process and promotion
Additional information
£9,250 per year (2020/21)
International fee
£14,045 per year (2020/21)
Fashion Design and Marketing BA (Hons)