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Fashion Styling - Spring Semester

Course

In Firenze ()

Price on request

Ensure your skills as a Fashion Stylist are up to date!

  • Type

    Course

  • Duration

    15 Weeks

ENG

Emagister adds to its catalogue the Fashion Styling - Spring Semester course endorsed by IED.

The Fashion Styling is one of the most important figures in the world of fashion, that acts as a narrator through the use of images of contemporary fashion. In addition to having organisational and practical skills, he must also have an excellent knowledge of the culture and history of fashion, of new styles, of past and present archetypes, of fabrics and colors so to be able to combine them and enhance them the best.

In this regard, the Spring Semester in Fashion Styling allows you to develop the necessary skills in order to propose innovative and effective visual languages, to be used in fashion shows, photo shoots, editorials, viral videos as well as visual content for social media.

In addition to acquiring a strong ability to understand trends, you will learn to use the media to attract new followers and enhance brand identity. You will be able to work in synergy and manage the team involved in the process of photo-shooting, image editing, set and lighting, as well as make-up, hairstyles, and accessories.

If you are interested in learning more do not hesitate to contact the centre through Emagister.co.uk.

About this course

The course is designed for students attending their second year of university studies in Communication, Marketing or Fashion Styling, and for professionals working in one of these fields, seeking to achive career development and additional skills and knowledge in a specific field.

Methodology and structure: The primary objective of the Fashion Styling course is to teach you to develop a creative interpretation of fashion trends in line with the current “lifestyle”.
You will learn how to comprehend product values and manufacturing excellence, select and define the key products values and fashion content, develop communication skills and develop the ability to present a fashion styling project and contemporary visual merchandising strategy.

The course covers the history of fashion in order to both identify trends and understand the communication processes. The course presents a specific focus on artisanship, especially related to the “Made in Italy” supply chain and approach to design. The evolution of trends and styles are presented through a historical, cultural, social and economic relevance in order to provide the foundation to develop the necessary skill set to understand and analyse the contemporary fashion system.

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Subjects

  • Stylist
  • Design
  • Marketing
  • Fashion Styling
  • Project
  • Industry
  • Communication Training
  • Media
  • Press
  • Fashion Stylist

Course programme

Study Plan

FASHION AND CONTEMPORARY ARTS

This course investigates developments in the history of contemporary fashion, so as to identify trends in the fashion system and how it communicates. The evolution in trends and styles is tackled from an historical, cultural, social and economic standpoint, providing you with the tools you need to understand fashion’s contemporary relevance,highlight its mechanisms and identify its key personalities and salient phenomena.

VIDEO LANGUAGE

In addition to learning how to use video design programs and the most important techniques of video shooting and editing, this course analyses the aesthetic codes, the many different languages of the video medium and the influence exerted on perception and use of the fashion system. You acquire the ability to exercise critique about the phenomena related to video production, translating the codes of their contents and understanding the techniques used to make them.

DIGITAL EVENTS

Analysis of the essential elements of digital events: design, realisation, and coordination of all the creative, technical and logistical aspects necessary for a fashion event. How to exploit and integrate the opportunities of technology to support events, in order to create a unique experience that can involve the audience at 360 °. The course aims at developing a critical attitude towards the phenomena emerging in the fashion scene, so as to translate its forms and contents and learn how to create and to manage a fashion event strategy based on new media.

FASHION STYLIST

Development of the ability to apply the right methodology for devising, developing and producing a fashion styling and visual merchandising project, starting from complex concepts. You will enhance technical skills and practical application capabilities to manage a fashion shoot effectively, from the moodboard and the casting to the choice of location and the organisation of the photography set. You will observe and analyse the real world and contemporary trends in men’s and women’s fashion, as input for elaborating an initial concept and translating it into an original, creative communication proposal.

DIGITAL COMMUNICATION

The purpose of the methods and processes available for visual design is to communicate and present complete projects. By providing you with a series of technical and methodological skills, the course teaches you to use the principle graphic design software to create a customised book, a portfolio and multimedia graphic projects.

FASHION WRITING

Starting out from an analysis of the trade press and by responding to specific questions, you are now expected to create a narrative, both written and visual, that takes styles and brand identities into due account. Case studies highlight the importance of choosing the correct expressive language, semiotic codes, principles of marketing and mechanisms for using communications – from hard copy to the web and new digital tools.

VISUAL MERCHANDISING

The purpose of this course is to train your ability to act independently and to apply the right methodology for devising, developing and producing a visual merchandising project. You will learn to develop technical skills and practical application capabilities to manage a creative project effectively, from the choice of location and the organisation of the design set. Also you acquire the ability to observe and analyse the real world and contemporary trends in visual merchandising in significant fashion stores. The aim of this course is to teach you to realise an original, creative interpretation of elements in contemporary lifestyles, so as to propose a contemporary view of them in a fashion styling and visual merchandising project.

THE CONCEPT OF TREND

Particular focus is given to the importance of a product and its perception, how it can be interpreted as an expressive symbol which conveys a unique and personal message. Furthermore you will understand the link between past and future throughout an analysis of the different elements that nowadays give the basis to a future development towards new scenarios and innovation in fashion supply chain.

INTRODUCTION TO COLLECTION PROJECT

Introduction to the fashion collection concept and acquisition of the necessary skills to develop original ideas and create a collection. You learn to coordinate the various planning phases: from concept, research, material exploration, and technical design. The final output will be a paper project for a potential capsule collection, developed according to the contemporary fashion trends. Realisation of a basic female/ male drawing, with a particular attention on anatomy proportions and the development of graphic techniques for the draping and the patterns of the main fabrics.

MADE IN ITALY

Overview of the evolution and great innovators of Italian concept while examining contemporary designers, products, and trends. The focus is on the emotional, expressive and sensorial value of fashion, decor and accessories. Florence will serve as the classroom to observe and evaluate contemporary creative and commercial realities.

Fashion Styling - Spring Semester

Price on request