Footwear Production Seminar, New York, USA

This seminar is presented by Aki Choklat, a graduate of the Royal College of Art in London, who has been running his own men's and ladies footwear label for several years. He offers an invaluable insight into a seasonal operation cycle, from initial design concept and working with a factory, to sampling and taking the product to the market. The seminar looks at how to communicate effectively with the technical/buying teams, liaise with a manufacturer or market a collection/range. Additional support is given by Melissa Needham, the principal of Prescott & Mackay and owner/buyer of shoe and accessory retail brand Black Truffle. Melissa offers the perspective of a target customer, whose job involves sourcing interesting and commercially enterprising labels for her stores.