Free MailChimp Mailing List Building
Course
Online
Description
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Type
Course
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Level
Intermediate
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Methodology
Online
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Class hours
4h
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Duration
1 Year
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Online campus
Yes
The Free MailChimp Mailing List Building course is designed to help learners understand how to grow, manage, and optimise email subscriber lists using MailChimp, one of the world’s most popular email marketing platforms. This course focuses on building compliant, engaged mailing lists that support effective digital marketing and long-term audience growth.
Learners will explore essential email marketing concepts, including audience segmentation, sign-up forms, lead magnets, and subscriber engagement strategies. The course explains how to attract subscribers ethically, comply with email marketing regulations, and maintain healthy mailing lists that improve open rates and campaign performance. You will also learn how MailChimp integrates with websites, landing pages, and social media platforms to support list growth.
This course is ideal for beginners seeking an introduction to email marketing, as well as business owners, freelancers, and marketers aiming to strengthen their digital marketing skills. With a practical focus on real-world applications, learners gain valuable knowledge that can support marketing campaigns, brand communication, and customer retention strategies.
By completing this course, learners develop a solid foundation in MailChimp mailing list building, enhancing their digital marketing capability and adding valuable, industry-relevant skills to their CV.
Important information
Price for Emagister users:
About this course
Understand core email marketing principles
Build and manage MailChimp mailing lists
Create compliant subscriber sign-up methods
Apply audience segmentation techniques
Improve subscriber engagement and retention
Integrate mailing lists with digital platforms
This course is intended for individuals who want to build effective email marketing skills using MailChimp, regardless of prior experience. It is suitable for beginners exploring digital marketing, as well as professionals looking to strengthen their marketing knowledge.
The course is ideal for small business owners, entrepreneurs, freelancers, content creators, and marketing assistants who want to grow their mailing lists and communicate more effectively with audiences. It is also suitable for career changers seeking foundational marketing skills or learners aiming to enhance their CV with relevant CPD training.
Students, job seekers, and professionals working in marketing, administration, customer engagement, or communications will benefit from the course’s accessible structure and practical focus. No prior technical or marketing background is required, making it an inclusive option for learners at different stages of their personal or professional development.
There are no formal entry requirements for this course. It is suitable for learners aged 16 and above who are interested in developing email marketing and digital communication skills.
A basic level of English is recommended to understand course materials and instructions effectively. Learners should also have fundamental numeracy and IT skills, including confidence using a computer, internet browser, and online platforms. Access to a device with an internet connection is required to study the course online. No prior experience with MailChimp or digital marketing is necessary.
Upon successful completion of the Free MailChimp Mailing List Building, you will qualify for a UK and internationally recognised professional certification. You may also choose to formalise your achievement by obtaining your PDF Certificate for £9 or a Hardcopy Certificate for £15.
This course offers flexible, self-paced learning that allows learners to study at a time and pace that suits their schedule. The content is designed by industry-informed professionals to ensure relevance and clarity for beginners and developing marketers.
The course focuses on practical, career-focused outcomes, helping learners understand how email marketing supports real business and communication goals. Modules are structured clearly, making complex concepts easy to follow and apply. The skills developed through this course enhance employability, support professional development, and add value to a CV across marketing, business, and digital roles.
Yes, this course is designed to be accessible for beginners with no prior knowledge of email marketing or MailChimp. The content starts with foundational concepts and progresses in a clear, structured manner. Learners are guided through key principles, tools, and techniques step by step, making the course suitable for those new to digital marketing as well as learners refreshing their knowledge.
Email marketing is a valuable skill across many industries. Completing this course can support careers in marketing, administration, customer engagement, and business development. It is also beneficial for entrepreneurs and freelancers who want to build mailing lists, promote services, and maintain customer relationships. The skills gained enhance your CV and demonstrate practical marketing knowledge.
This course is delivered entirely online through a flexible learning platform. Learners can access materials at any time, allowing them to study around work, education, or personal commitments. Progress is self-paced, enabling learners to revisit topics as needed and complete the course at their convenience using any internet-enabled device.
Reviews
This centre's achievements
All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 7 years
Subjects
- Marketing
- Email Marketing
- Digital Marketing
- Industry
- Regulations
- Communication Training
Teachers and trainers (1)
One Education
Course Provider
Course programme
Free MailChimp Mailing List Building introduces the fundamentals of growing and managing an email subscriber list using MailChimp. The course covers audience setup, sign-up forms, lead capture strategies, compliance basics, and list management techniques to support effective and ethical email marketing.
Course Curriculum
- Introduction to the Course
- Creating a MailChimp Account
- Building a Mailing List
- Mounting an Email Campaign
- Managing Your Mailing Lists & Campaigns
- Additional Thoughts
- Intermission
- Bonus: Creating Mailing List Signup Squeeze Pages
- Bonus: Free MailChimp Automation (AutoResponder)
- Conclusion
Free MailChimp Mailing List Building
