Global Business

• The Business School has excellent links with professional bodies and business experts who enhance our teaching with guest lectures. In the last year, this has included Ann Francke, the CEO of the Chartered Management Institute and Felipe Alviar-Baquero, who was a popular finalist on the BBC’s The Apprentice TV show.
• Flexible delivery allows some evening attendance to cater for students with busy schedules or family commitments.
• Work placement opportunities are available to all of our students who demonstrate a good standard of engagement and professionalism during their studies.
• This degree is taught by lecturers with extensive international business experience.
• Graduates will be awarded a Level 5 Diploma in Management and Leadership from The Chartered Management Institute (CMI)

This degree aims to provide you with a breadth of knowledge and skills that will equip you to be professionals within the global marketplace. As such, it is likely to be an attractive option to both domestic and international students.

The curriculum for this degree takes into account the shrinking nature of business world through globalisation. Consequently, the skills required to operate globally must include insight in terms of culture, local customs and laws and different ways of communicating and making decisions.

• Business: Past, Present and Future
• Business Communication Skills for Marketing
• Economics
• Marketing Essentials
• Data Analytics and Understanding ‘Big Data’
• The Nature of Entrepreneurship*
• An Introduction to European Business*

• Competitive Intelligence Research
• Comparative Politics
• Business Law*
• Global Markets and Investment Strategies*
• Advertising and Branding
• Sustainable Business Practices
• Managing Corporate Risk and Crime**
• Engaging and Leading People**

• Strategic Thinking
• Globalisation: Challenges and Opportunities
• International Human Resource Management
• Strategic Marketing***
• Corporate Governance and Ethics***
• Contemporary Issues in Tourism Management***
• Dissertation or Work Placement

* Choice of 1 of 2 modules
** Choice of 1 of 2 modules
*** Choice of 1 of 3 modules

Each module should require around 36 hours of direct learning through a combination of lectures and tutorials. An estimated further commitment of 160 independent study hours will be required for each module, although this can vary from student to student.

The information listed in this section is an overview of the academic content of the programme that will take the form of either core or option modules. Modules are designated as core or option in accordance with professional body requirements and internal academic framework review, so may be subject to change.