Google Analytics & Reports Demystified for Beginners
Course
Online
Description
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Type
Course
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Methodology
Online
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Different dates available
Google Analytics has become an integral part of Business and Marketing in most of the organizations. Having the right level of knowledge of Google Analytics will help stay ahead of the others in your organization.In this course, you will learn how to use Google Analytics to measure the performance of your website and marketing programs. We'll cover the most essential, out of the box functionality from account creation to reporting fundamentals and also, how to glean insights from the vast array of data available. This course will make it easy for you to build upon and learn Advanced Google Analytics.You will learn1.What is Web and Digital Analytics - get the foundation right2.How does Google Analytics work3.Getting started with Google Analytics - installing on your website4.Understand Google Account Hierarchy and Structure5.Connect with a Demo Account - eCommerce site - those who don't have Google Analytics can get all GA functionality in this demo account and gets hands on training and experience.6.Create Views and Filters7.Overview of various reportsHome Screen
Audience reports
Acquisition reports
Behavior reports
Campaign reports8.Create Goals in Google Analytics - measuring success of your marketing efforts9.Learn how to track campaigns in Google Analytics10.More added frequentlyI have worked with Google Analytics since it's first version and taught the classes since then. I teach in a way that even a beginner (with no background) can understand and lead the content to to more advanced level content.Note: This is a beginners course and meant for those who want to learn Google Analytics. This course applies to everybody from individual running their blogs to people working in the corporations. If you are looking to start a career in Digital Marketing or Analytics, this course is a must fro you. You will learn the skills you need to analyze your website performance and visitors.
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About this course
Effectively navigate Google Analytics reports
Know important Google Analytics reports
Add the Google Analytics to your resume
Demystify the common Digital Analytics terms and Google Analytics terms
Get Hands on Training with a Google Analytics Demo Account
Understand Account Hierarchy and Structure in Google Analytics
Track the Success of Your Marketing Campaigns in Google Analytics
Use Google Analytics for Site Design, UX, Digital Marketing Strategy, eCommerce, Campaign Measurement, Conversion Rate Optimization
Learn how to setup Goals in Google Analytics
Google Analytics 101 to Google Analytics reports mastery
Anyone who wants to Learn Google Analytics
Anyone who wants to measure the effectiveness of their digital marketing
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Subjects
- Builder
- Web
- Marketing
- Works
Course programme
Additional information
Google Analytics & Reports Demystified for Beginners
