Graduate Certificate in Marketing

Bachelor's degree

In Perth (Australia)

Price on request

Description

  • Type

    Bachelor's degree

  • Location

    Perth (Australia)

  • Start date

    Different dates available

Course description, features and facilities Marketing focuses on making and keeping customers by finding, communicating and sustaining the competitive advantage that makes a company truly successful. Topics covered in Marketing include advertising, company strategy, competitive analysis, and value creation.Marketing students at UWA have the opportunity to undertake projects for real-life organisations, and have previously worked with companies including Coles, Google, Microsoft, Rio Tinto, Tourism WA, Transperth, and Westpac.
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Facilities

Location

Start date

Perth (Australia)
See map
35 Stirling Hwy, WA 6009

Start date

Different dates availableEnrolment now open

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Subjects

  • Marketing

Course programme


Structure

Key to availability of units:
S1 = Semester 1; S2 = Semester 2



All units have a value of six points unless otherwise stated.


Take all units (24 points):

S2MKTG5406Buyer Behaviour and Decision MakingS1MKTG5465Applied Marketing ResearchS1MKTG5501Integrated Marketing CommunicationsS1, S2MKTG5561Marketing Management

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Graduate Certificate in Marketing

Price on request