How to Farm Lightning: Sustainable Innovation: Advanced Workshop

Course Outline
How To Farm Lightningâ"¢: sustainable innovation
Advanced workshop - a three-day workshop for those looking to understand & improve organisational innovation capabilities

This two-day workshop gives a comprehensive overview of innovation, from leading business theories to specific tips and tools for making the organisation more innovative on a sustainable basis.
The workshop presents innovation as a dynamic business force that can be accessed, channelled and applied by anyone who chooses to exploit it. The emphasis is on practical techniques with case studies and team exercises throughout. Delegates will take away an approach they can immediately apply in their organisations.
Delegates with some innovation experience or responsibility for innovation within their BU or firm are likely to benefit the most. The course will help them to identify and overcome cultural, process, measurement and other barriers that prevent their organisation from being more innovative and innovating at a higher level and on a sustainable basis.
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Course Objectives

• Understand the major theories and types of innovation
• Extend the innovation envelope to include customers & partners
• Create repeatable processes to deliver continuous innovation
• Manage innovation processes and assess status & outcomes
• Create an environment that nurtures innovation
• Embed innovation within business processes
• Better understand innovation cultures & capabilities
• Share & build upon existing innovation experience
• Network with other innovation leaders
• Explore the leading edge of innovation â€" tools, approaches, successes & failures

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Who will the course benefit?
Decision-makers and those charged with innovating from any function and looking to improve the innovation capabilities of their team, business unit or company.


Course Duration
3 days


Course Content
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Day One - Positioning innovation
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Understanding innovation

• Identifying the pressure to innovate
• Assessing the competitive environment and calibrating clock-speed
• Tracking decay in existing markets and solutions
• Relating innovation to leadership
• Aligning innovation and strategy

Learning from winners - and losers

• Extracting key behaviours of leading corporate innovators
• Tracing the lifecycle of innovations
• Analysing success and failure factors
• Creating an organisational narrative of innovation

Defining innovation

• Applying the standard theories of innovation
• Managing the relationship between creativity and risk
• Comparing evolutionary and disruptive innovation
• Choosing between proprietary and modular architectures
• Building an innovation process from concept to delivery

Tapping sources of innovation

• Spotting the seven sources of innovative opportunity
• Acquiring and using customer insight
• Managing customer-led change
• Harnessing creative talents
• Evaluating options for investment

Releasing creativity

• Learning to be creative
• Unlearning uncreativity
• Building and running an ideas factory
• Analysing the innovation fulcrum

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Day two â€" the innovation process
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Searching the opportunity space

• Using K-cycles and S-waves
• Finding the forces underlying change
• Tolerating ambiguity and detecting its opportunities
• Letting go of what works
• Seeing for yourself and probing common knowledge

Alternative innovation processes

• The innovation pipeline
• The innovation circle
• Opening up and Involving others

Introducing innovations to market

• Designing total solutions
• Creating pull markets
• Controlling connected markets
• Choosing launch windows
• Outpacing imitators
• Turning first-mover advantage into sustained leadership

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Day three â€" overcoming barriers to sustainable innovation
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Modelling innovation's role in the organisation

• Relating R&D to innovation
• Outsourcing the innovation process
• Building coalitions for change
• Permissioning the organisation to innovate

Institutionalising innovation

• Identifying & overcoming organisational hurdles
• Aligning values with organisational culture
• Evaluating and redesigning business processes
• Selecting and deploying tools

Innovation Strategy

• Beyond roadmaps
• Why a strategy?
• Components of an innovation strategy
• First-cut strategy development

Measurement & metrics

• Business vs Innovation metrics
• Innovation metrics framework
• Alignment with innovation strategy
• Best practice

Open Clinic
Your challenges re-visited

How to farm lightning advanced.pdf