Information Architecture for Successful Web Sites
Course
Inhouse
Description
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Type
Course
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Methodology
Inhouse
This course is aimed at those developing or redesigning medium to large web sites or sections thereof. It provides an approach to planning and designing a site which ensures that it is simple to maintain, scalable and, most importantly, easy to use. It explores the skills necessary to successfully identify the target audience, organise the content and create intuitive.
About this course
Experience in producing web sites, intranets or extranets
Reviews
Course programme
This course is aimed at those developing or redesigning medium to large web sites or sections thereof. It provides an approach to planning and designing a site which ensures that it is simple to maintain, scalable and, most importantly, easy to use. It explores the skills necessary to successfully identify the target audience, organise the content and create intuitive navigation, resulting in a more efficient and effective site for all.
Pre-requisites:
Experience in producing web sites, intranets or extranets
Course Includes:
A comprehensive set of reference notes covering course topics, follow-up telephone support and, for training on Transmedia premises, lunch and refreshments.
Course Outline
Introduction to Information Architecture
· The scope and benefits of Info Architecture
· Role of the Information Architect
Defining the Site's Goals
· Identifying key players
· Collaboration and communication
· Managing expectations
· Sorting and prioritising goals
Defining the Intended Audience
· Learning to think like a User
· Defining the User Experience Creating Scenarios
· Matching Needs and Goals to the Audience
Identifying Content and Functional Requirements
· Including all role players
· Organising Information
· Grouping Content
· Creating Content Inventories
Labelling Systems
· Importance of Labelling
· Labels vs Labelling Systems
· Types of Labelling Systems
· Creating Effective Labelling Systems
Designing Navigation Systems
· Types of Navigation Systems
· Global vs. Local Navigation
· Use of Metaphors
· Searching Systems
· Designing a Search Interface
Layout and Interface Design
· Conceptual Design
· Designing Layout Grids
· Page Mock-ups
· Web Prototypes
Effective Documentation
· Design Documents
· Architecture Blueprints
· Content Mapping
· Competitive Analysis
Case Studies
· Learning from Users
· Analysis of real-world examples
Information Architecture for Successful Web Sites