Innovation Design Management Master of Arts
Master
In Hamburg and Berlin (Germany)
Advance your career with this course!
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Type
Master
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Location
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Start date
October
other dates -
Credits
60 ECTS
Comprehensive disruption through digitisation, changing marketplaces, and consumer behaviour have created a new professional playing field between creative design, business strategy, and IT development. Innovation-centered companies increasingly look for managers who understand how to use design as a prominent driving factor behind business decisions and how to incorporate right-brain-thinking and an artistic attitude in business, as strategic assets in the generation of innovation and sustainable consumer-value, and in the transformation of a companies’ organization and vision.
This new Master programme “Innovation Design Management” is positioned right at the intersection of design and business. It wants to shape individuals who accept these complex, fast-paced challenges and who take an integrated approach with strategies that combine the best of design, business, and technology. This is, among others, accomplished through a range of intense project activities that will be held in close cooperation with leading industry professionals and actual enterprises who face these very challenges.
Facilities
Location
Start date
Start date
Start date
Reviews
Subjects
- Project
- Creative Thinking
- Market
- Marketing Tools
- IT
- Design
- Innovation
- Art
- Technology
- Organizational Skills
- Business
- Development
- Design Management
Course programme
In this programme, you will have the unique chance to acquire deep knowledge of how leading companies employ design to create innovative and more meaningful products, establish corporate culture and deliver sustainable customer value.
Modules:
- Design Culture
- Business Management and Market Analysis
- Product Strategy
- Digital Brand Innovation and Strategic Branding
- Research project
- Entrepreneurship
- Elective
- Final Thesis Project
- Product Strategy
- Identity Design
Additional information
Innovation Design Management Master of Arts