Journalism and Public Relations - BA(Hons)
Bachelor's degree
In Bristol
Description
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Type
Bachelor's degree
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Location
Bristol
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Start date
Different dates available
Why BA(Hons) Journalism and Public Relations?
Our new BA(Hons) Journalism and Public Relations will give you skills in writing, marketing communications and media strategy across print, screen and internet platforms, making you employable in a range of communications industries. In addition to learning the hands-on craft of traditional reporting and PR, you will produce compelling stories using technologies such as blogs, content marketing, digital and social media. The course will give you an in-depth understanding of the political, economic and media contexts in which both industries work, locally, nationally and internationally.
In a changing media landscape, with the future of newsprint and the traditional press office uncertain, you have the potential to turn your skills into a rewarding, well-paid career.
Why study this course?
Journalism and public relations is based at Bower Ashton Campus, part of the City Campus. Exceptional facilities and resources include state-of-the-art digital media studios and production and fabrication workshops offer a combination of traditional tools and the latest technology.
This course is taught by experienced journalists, public relations professionals and academic researchers from around the world and adds to our existing strengths in journalism.
Our professional-standard facilities and resources will allow you to experience today's fast-moving media environment in a realistic setting. Working individually and as part of a team, you will manage projects to briefs and deliver to tight deadlines, using your problem-solving and entrepreneurial skills to meet the needs of diverse audiences, clients, consumers and markets.
Real-world experience
Our strong industry links with Bristol's cultural scene ensures regular input from journalists and PR professionals. You will benefit from regular guest lecturers, while agencies and consultancies help us set briefs, assess student work and will invite you to pitch. Work...
Facilities
Location
Start date
Start date
About this course
Professional accreditation
The course will be seeking accreditation with the Chartered Institute of Public Relations (CIPR) and the Public Relations Consultants Association (PRCA).
Placements
We encourage and support work placements, internships and volunteering opportunities, which will enhance your future career prospects. Our strong industry links include the BBC, the National Union of Journalists, the Bristol Post, M Shed, the Tobacco Factory Theatres and a range of regional media and PR companies.
International study in Malaysia is an option in Year 3.
Fieldwork
Fieldwork...
Reviews
Subjects
- Public
- Public Relations
- Media
- PR training
- PR
- Learning Teaching
- Communications
- Marketing
- Teaching
- Writing
- Production
Course programme
Year one
You will study the following compulsory modules:
- Newsgathering
- Introduction to Journalism and Public Communication
- Civic Journalism
- Public Relations Skills
Year two
You will study the following compulsory modules:
- Visual Journalism
- Reputation Management
- Researching Journalism and Public Communication
- Digital Communication Management
Final year
You will study the following compulsory modules:
- PR Consultancy Skills
Plus three optional modules from the list below:
- Independant Project OR Journalism Dissertation
- Journalism Innovations
- Activism and the Media
- Advanced Feature Writing
- Work Experience
This course can also be studied at Taylors University, Malaysia where content and modules will vary from that listed above.
The University continually enhances our offer by responding to feedback from our students and other stakeholders, ensuring the curriculum is kept up to date and our graduates are equipped with the knowledge and skills they need for the real world. This may result in changes to the course. If changes to your course are approved we will inform you.
Learning and TeachingAll our modules offer a range of learning and teaching methods, including practical workshops, lectures, seminars, and individual tutorials.
For more details see our full glossary of learning and teaching terms.
AssessmentAssessment methods include journalism and public relations writing and production projects, essays, group presentations, textual analyses, research reports, extended projects and examinations.
For more details see our full glossary of assessment terms.
Journalism and Public Relations - BA(Hons)