Live event design and production (online)

The sessions are fun, challenging, and enjoyable. Working individually and in small teams, agency-style, you'll learn how to challenge conventional thinking and identify new event formats and fresh approaches.
The first part of the course considers left and right brain thinking and the creative mindset. You will be shown a number of typical event briefs and learn how to ‘read between the lines’ to best interpret the information available.
The second part of the course provides an opportunity to present back your ‘agency response’ to the brief and outline your thinking. Use of venues, staging, lights and additional technical support is covered from the designer’s perspective. You will also have the chance to review and discuss individual projects and industry experience.
This course will be taught over University of the Arts London's online platform. Each session will last two hours, home work assignments will be set for completion between classes. Please note all times are UK time (please check the local time when you book). To find out more about how online courses are taught please visit our Online Courses pages
Topics Covered
Event rationale and objectives
Client needs & the briefing process
Designing a unique event experience
How a creative team works together
Venue selection & use
Technical support and visual media
Presenting your ideas and critiquing others
Course Outcomes
By the end of this course you should be able to:
Better understand and contribute to the creative response process
Develop new ways of thinking about a live event communication project
Explain the rationale behind a concept with greater confidence
Who Should Attend
This course has been designed for industry trainees, who want to experience how creative teams work; you may be an account handler or trainee in Event Production or Event Management, or even a client who wants to see things from an agency perspective.
Level
Beginner: You do not need any previous experience.
Follow Up Courses
After you have completed this course you may be interested in Digital Marketing Strategy (Online) or Social Media Marketing (Online).

You might also be interested in our classroom based courses Designing Narratives For Event Experiences or Venue And Event Management