London College of Media and Journalism courses

...and features writers use • How to pick a structure that suits your message and your audience Practical exercises...

...The course will teach you the essentials of English grammar and how to correctly structure sentences. The course also provides hints and tips on how...

...OF ATTENTION-GRABBING HEADLINES What makes a good headline How to write a great headline WRITING YOUR PROPOSAL How to structure a proposal Deciding...

...text and graphics • Formatting text • Using leading and tracking controls • Using invisibles and guides • Font substitution • Finding and changing text...

...captions and other sells • Why some headlines work and some don’t • Creating headlines to give added appeal to a story. Introduction to layout • Essential...

...• Smart text reflow • Smart guides and smart spacing Formatting characters • Character-level formatting • Choosing a composer • Hyphenation and justification...