MA Marketing Communications and Branding
Master
In Ormskirk
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International Career Institute
Master Online£ 2,184 VAT exempt -
Charles Sturt University
Postgraduate OnlinePrice on request -
Canterbury College
Course OnlinePrice on request -
Blueprint Education and Training Services
Postgraduate Distance Learning£ 1,997 + VAT -
Edinburgh Business School
MBA Distance Learning£ 7,200 + VAT -
SAC (Scottish Agricultural College)
MBA OnlinePrice on request -
London Management Academy
Course Distance LearningPrice on request
See all
Description
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Type
Master
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Location
Ormskirk
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Duration
1 Year
This MA will develop your understanding of marketing communications and branding by examining a range of contemporary marketing and marketing communications topics, while also engaging you in research methods and the undertaking of a significant research exercise.
You will develop a clearer vision and understanding of the changing role and perception of marketing communications and branding within the context of changing global markets, competition and shifting societal values. On successful completion of the programme, you will be prepared to face the challenges of managing and working in organisations with a wide array of marketing communications needs.
If you want to immerse yourself in the dynamic and fascinating world of marketing communications and branding, then this is the programme for you.
Facilities
Location
Start date
Start date
About this course
This MA will equip you with the skills and knowledge required for a successful career in the specialist field of marketing. You will graduate ready to lead, or contribute to, the development of an organisation’s marketing, communications and branding strategies.
To join this MA you should have a degree equivalent to UK lower second class honours. For overseas applicants, IELTS 6.5 or equivalent is required.
Reviews
Subjects
- Marketing
- Communications
- Marketing Communications
- Branding
- Strategic Marketing Planning
- Synerginistic Planning
- Marketing Environment
- Marketing Plans
- Brand Management
- Public Relations
- Reputation Management
- Advertising
Course programme
BUS4031 Strategic Marketing Planning (20 credits)
BUS4033 Strategic Brand Management (20 credits)
BUS4034 Marketing: A Critical Introduction (20 credits)
BUS4036 Advertising and Marketing Communications (20 credits)
BUS4037 Public Relations and Reputation Management (20 credits)
BUS4519 Dissertation (60 credits)
BUS4522 Organisational Research (20 credits)
Additional information
How will I be assessed?
Throughout the programme, there is a combination of different forms of assessment to test intellectual development, vocational capability, and critical thinking. Coursework often involves both individual and group-based working. Case studies and problem solving exercises are used. Examinations take a variety of forms, using both seen and unseen questions.
Who will be teaching me?
The course is delivered by specialists in areas such as marketing, advertising, branding, e-commerce and small and medium sized enterprises. The team includes academically and professionally qualified staff, as well as active researchers who publish in academic journals. All members of the programme team have an energy and enthusiasm for their subject areas and are passionate about student learning and development.
Course Length:1 Year Full-Time, 2 Years Part-Time
MA Marketing Communications and Branding
-
International Career Institute
Master Online£ 2,184 VAT exempt -
Charles Sturt University
Postgraduate OnlinePrice on request -
Canterbury College
Course OnlinePrice on request -
Blueprint Education and Training Services
Postgraduate Distance Learning£ 1,997 + VAT -
Edinburgh Business School
MBA Distance Learning£ 7,200 + VAT -
SAC (Scottish Agricultural College)
MBA OnlinePrice on request -
London Management Academy
Course Distance LearningPrice on request
See all