Master in Digital Marketing & E-commerce_English.

The Global International MBA program in Digital Marketing & E-commerce at EAE Business School Madrid provides professionals in the area of marketing, sales or operations with the knowledge and skills necessary to integrate new channels, media and languages into the commercial strategy and relationship with It is ideal both for traditional businesses that want to take advantage of more effective marketing channels, and for those focused exclusively on online sales. This specialized program offers a comprehensive vision of the direction and management of marketing and commerce in digital environments, addressing strategic and operational aspects necessary to design and manage plans in these environments. His approach is highly practical and professionally oriented. Reasons to choose the Master in Digital Marketing & E-commerce at EAE Madrid: Digital tools: You will acquire specific training in CRM, Inbound Marketing, social media campaigns, email, e-commerce creation, application development, affiliate marketing, influencer marketing and programmatic advertising. Certifications: Preparation to obtain the Google Ads and Google Analytics certifications issued by Google. New trends: Exploration of topics such as artificial intelligence, machine learning, metaverses, immersive technologies (VR virtual reality, AR augmented reality, MR mixed reality), collaborative economies, marketing automation, blockchain, among others. Prestigious partners: EAE Business School Madrid has partnerships with important marketing entities in Spain, such as the Spanish Marketing Association (AME) and the Spanish Association of Digital Economy (ADIGITAL).