Established in 1985, the Stirling MBA programme is one of the UK's top MBA programmes, with a strong emphasis on quality, professional standards, and an international mix of students. The MBA provides a foundation in general management functions with specialist options. It offers an integrated conceptual and empirical framework for these generic areas of business and management. Since it is a conversion programme, no prior business knowledge is assumed and high calibre graduates from a diversity of backgrounds are eligible.
The programme aims are delivered by:
* A rigorous and critical grounding in the key areas of management.
* Linking practical experience with an academic perspective and technical and problem-solving skills.
* Promoting a greater awareness and knowledge of contemporary national and international business environments.
* Providing specialist pathways to deepen your knowledge.
* Instilling a professional attitude and orientation to management and building confidence in your abilities.
Structure and Content
The full-time programme comprises two 15-week semesters of taught modules and a three-month dissertation period. Successful completion of the taught element leads to the award of the Postgraduate Diploma.
In the Autumn Semester core modules are:
* Accounting and Finance: The basic concepts and techniques of accounting and finance and their application to business management.
* Economics for Banking and Finance: Introduces you to economics as a discipline, assuming no prior knowledge of economics, and focusing on aspects most relevant to a career in finance.
* International Business: An introduction to the primary elements of international business and globalisation.
* Marketing Management: The nature of marketing and marketing management. It distinguishes between marketing in theory and in practice, focusing on market analysis and marketing communications.
* Organisational Behaviour and Analysis: This module introduces the key concepts and theoretical approaches used in understanding social behaviour in organisations and models of organisational analysis.
* Quantitative Management Techniques: Aims to introduce you to the use of quantitative methods in business and to give you the ability to apply statistical and quantitative approaches to handling management problems.
* Research Methods and Dissertation Planning (Part 1): This is a two-semester module in which you will be introduced to research methods in the field of business and management and be shown how these methods can be used in practice in preparing for your dissertation. It includes extensive workshop-based sessions.
In the Spring Semester core modules are:
* International Human Resource Management: This module provides an understanding of the theoretical underpinnings and the practical implications of international approaches to human resource management. It will enable you to analyse the different models of international HRM and the major employment policies of multinational companies, to assess the implications of cross-cultural differences for managing employees and explain the differences and similarities in HRM practices in different countries.
* Strategic Management: Provides an overall understanding of the needs, contexts and processes involved in strategic management within organisations.
* Research Methods and Dissertation Planning (Part 2): The second half of the module includes the preparation and submission of an individual research proposal that may form the basis of your dissertation topic.
You will also take three elective modules either from: an approved field of study called a variant, which leads to a named degree in the following areas - Business Venture Management, Corporate Finance, International Business, Marketing or Project Management. New options in Computing and Human Resource Management are currently being developed. Alternatively you will choose your electives from the full list, which leads to the more broad-based general MBA.
You will complete your 15,000-word dissertation from June to the end of August.
Delivery and Assessment
Delivery takes the form of lectures, seminars, case studies and workshops, followed by the dissertation. Assessment is by a mixture of examination and coursework, including written assignments, workshops and presentations.
Graduates' careers upon graduation have been in the full range of public and private sector organisations, including positions in sales and marketing, production management, finance and banking, Public Relations and customer relations, Higher Education, project management, the civil service and international business. Close contact is maintained with employers and links are forged via the programme's advisory group and the Division's consultancy and research staff work with both large and small enterprises. Strong links with local employers facilitate a
continuous business input to the programme.
Modes of Study
Full-time: MBA: 1 year; Diploma: 2 semesters
Flexible: MBA: 27 months; Diploma: 4 semesters