Master of Marketing - Coursework
Master
In Perth (Australia)
Description
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Type
Master
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Location
Perth (Australia)
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Start date
Different dates available
Course description, features and facilities Marketing students at UWA have the opportunity to undertake projects for real-life organisations and have previously worked with companies including Coles, Google, Microsoft, Rio Tinto, Tourism WA, Transperth and Westpac.
With classes available during the day and in the evening, this course is suitable for both the busy professional and the full-time student.
UWA Business SchoolThe UWA Business School is one of the premier business schools in the Asia-Pacific region. The School inspires and propels talented students from around the world to become the respected and innovative academic, community and business leaders of tomorrow.
We are one of only seven institutions in Australia to hold international accreditation from both EQUIS, the European Quality Improvement System and AACSB, the Association to Advance Collegiate Schools of Business. This ensures our degrees are recognised by employers worldwide, and guarantees the quality of our teaching, research and other operational areas.
Our major corporate partners include ATCO Australia, BHP Billiton, EY, Macquarie Capital, PricewaterhouseCoopers, Wesfarmers and Woodside. These industry links enable us to provide a richer education for our students, and ensure our programs are relevant and valuable to industry.
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Facilities
Location
Start date
Start date
Reviews
Subjects
- Marketing
- School
- Quality Training
- Industry
- Quality
Course programme
Structure
Key to availability of units:
S1 = Semester 1; S2 = Semester 2
All units have a value of six points unless otherwise stated.
Students who have not completed the Bachelor of Commerce, or equivalent as recognised by the Faculty, may be required to complete relevant conversion units up to the value of 24 points, as advised by the Faculty:
Take all units (36 points):
S1, S2MGMT5506Ethics and Sustainability ManagementS2MKTG5406Buyer Behaviour and Decision MakingS2MKTG5408Marketing Analysis and PlanningS2MKTG5462Global Marketing StrategyS1MKTG5465Applied Marketing ResearchS1MKTG5501Integrated Marketing CommunicationsTake unit(s) to the value of 36 points:
S2EBUS5504Electronic BusinessS1, S2MGMT5610Applied Professional Business CommunicationsS1MKTG5405Special Topics in MarketingS1MKTG5463Marketing of ServicesS1MKTG5502Electronic MarketingS1MKTG5505Marketing and SocietyS1, S2MKTG5561Marketing ManagementS2MKTG5578Client ManagementBack to top
Master of Marketing - Coursework