MBA/MSM Dual Degree

Contextualize: From Boston to the World (5 credits)

Must be taken in the first semester.

• SBS-700 You As a Leader: Self-Awareness, Feedback, and Decision-Making
• MBA-701 Values Based Decision Making
• MBA-710 Understanding World Class Clusters

MBA Core Courses (13.5 credits)

May be waived.

• MBA-615 Economics
• MBA-635 Operations Management: Design and Analysis
• MBA-640 Corporate Financial Reporting and Control
• MBA-650 Value Based Financial Management
• MBA-660 Marketing: the Challenge of Managing Value

Understand Business Fundamentals (9 credits)

• MBA-721 Collaborate
• MBA-730 Innovate: Entrepreneurial Thinking, IT, And Business Law
• MBA-740 Immerse- Travel Seminar

MSM Core Courses (12 credits)

SBS 604 and MKT 810 may be waived with substitution from approved MKT/MKIB elective list.

• SBS-604 Data Analytics
• MKT-810 Marketing Research for Managers
• MKT-814 Strategic Marketing
• MKIB-819 Global Perspectives in Consumer Marketing

Marketing Internship (3 credits)

May be waived. Required for students with no prior relevant work experience, may be used as an elective for all other students.

• MKT-920 Marketing Internship

Advanced Marketing Core Courses (6 credits)

• MKT-860 Qualitative Methods and Customer Insights
• MKT-870 Advanced Marketing Analytics

Construct the Big Picture (7 credits)

• MBA-745 Contextualizing Values Based Decision Making
• MBA-750 Building Global Connections
• MBA-760 World Class Strategies

Capstone Courses (6 credits)

Should be taken as late in the program as possible.

Take one of the following two (2) courses;

• MKT-898 Consulting Project
• MKT-899 Masters Thesis
• MBA-770 Leading and Implementing Change

Marketing Elective Courses (6 credits)

Select two (2) courses from the approved MSM electives list. If SBS 604 and/or MKT 810 is waived, these courses must be substituted with an approved MKT/MKIB elective.Approved Electives by DisciplineMarketing

• MKIB-812 Global Branding and Communication Strategies
• MKIB-817 International Marketing
• MKT-818 Global Product Innovation: From Concept to Commercialization
• MKT-820 Sales Management
• MKIB-833 Global Business Horizons
• MKT-845 Advanced Digital Analytics
• MKT-846 Marketing in the Age of Exponential Technology
• MKT-855 Digital Marketing Challenges
• MKT-920 Marketing Internship

Accounting

• ACCT-804 Cost and Managerial Accounting

Information Systems and Operations Management

• ISOM-801 Solving Business Problems Using Advanced Excel
• ISOM-821 Data Management and Modeling
• ISOM-835 Predictive Analytics
• ISOM-840 Security and Privacy
• ISOM-845 Business Intelligence and Data Analytics
• ISOM-851 Supply Chain Management: Design and Analysis
• ISOM-861 Project Management

International Business

• MBA-740 Immerse- Travel Seminar

Entrepreneurship

• MGES-842 Global Innovation & New Product Development in Virtual Team

Organizational Behavior

• MGOB-835 Managing Difficult People at Work

Strategy

• MGSM-833 Corporate Innovation