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MSc Business Strategy and Innovation Management

University of Southampton

Master

In Southampton

Price on request

University of Southampton

Description

Type

Master
Location

Southampton

Start date

September

Introducing your degree
Innovation is crucial if businesses are to survive and thrive, and graduates with the skills to generate and implement new ideas are increasingly in demand in the private and public sectors. On this masters course you will explore different aspects of strategy and innovation and how they can be used to help companies become more competitive, to drive change in industries and to create new business opportunities. You’ll also look at how innovation impacts on the economy and society. The programme includes a forward-looking module, Trends in Strategy and Innovation, which will ensure you are up to date with the latest ideas and approaches. You will also learn about the strategic and management challenges of developing, implementing and marketing new products and services. The course content is underpinned by the extensive research expertise of our academics in the areas of business growth and sustainability – themes that are integrated throughout the programme.

Facilities

Southampton (Hampshire)

See map

University Road, SO17 1BJ

Start date

SeptemberEnrolment now open

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Reviews

This centre's achievements

2020

2019

How do you get the CUM LAUDE seal?

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 7 years

Subjects

Business Strategy
Credit
Innovation
Marketing

Course programme

Year 1

Semester OneCompulsory

MANG6277Credit[?]

Credits are based on the Credit Accumulation and Transfer Scheme (CATS).

: 15

Global Strategies for Growth

MANG6279Credit[?]

Credits are based on the Credit Accumulation and Transfer Scheme (CATS).

: 15

Service Innovation Management

MANG6280Credit[?]

Credits are based on the Credit Accumulation and Transfer Scheme (CATS).

: 15

Sustainable and Responsible Innovation

Optional

ENTR6033Credit[?]

Credits are based on the Credit Accumulation and Transfer Scheme (CATS).

: 15

Enterprise, Entrepreneurship and New Business Venturing

ENTR6034Credit[?]

Credits are based on the Credit Accumulation and Transfer Scheme (CATS).

: 7.5

Entrepreneurial Marketing

MANG6185Credit[?]

Credits are based on the Credit Accumulation and Transfer Scheme (CATS).

: 7.5

Marketing in the Digital Age

MANG6240Credit[?]

Credits are based on the Credit Accumulation and Transfer Scheme (CATS).

: 15

Social Enterprise and Entrepreneurship

MANG6265Credit[?]

Credits are based on the Credit Accumulation and Transfer Scheme (CATS).

: 15

Retailing in the Digital Age

Semester TwoCompulsory

ENTR6037Credit[?]

Credits are based on the Credit Accumulation and Transfer Scheme (CATS).

: 15

Innovation and Technology Transfer

MANG6129Credit[?]

Credits are based on the Credit Accumulation and Transfer Scheme (CATS).

: 15

Quantitative and Qualitative Research

MANG6281Credit[?]

Credits are based on the Credit Accumulation and Transfer Scheme (CATS).

: 15

Current Trends in Strategy and Innovation Management

Core [?]
A core module is a module which must be taken and passed.

MANG6095Credit[?]

Credits are based on the Credit Accumulation and Transfer Scheme (CATS).

: 60

Dissertation

Optional

MANG6131Credit[?]

Credits are based on the Credit Accumulation and Transfer Scheme (CATS).

: 15

Strategic Marketing Decisions

MANG6278Credit[?]

Credits are based on the Credit Accumulation and Transfer Scheme (CATS).

: 15

Global Entrepreneurship

Additional information

Study Locations: , Business School - Highfield Campus, Building 2

MSc Business Strategy and Innovation Management

Price on request

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