MSc Data Analytics and Marketing (CIM)

Master

Blended learning in Berlin (Germany)

£ 12,846.45 VAT inc.

*Indicative price

Original amount in EUR:

15,000 €

Description

  • Type

    Master

  • Methodology

    Blended

  • Location

    Berlin (Germany)

  • Duration

    12 Months

  • Start date

    June
    other dates

  • Online campus

    Yes

  • Delivery of study materials

    Yes

  • Support service

    Yes

  • Virtual classes

    Yes

Study Arden University's MSc in Data Analytics and Marketing and you will learn how to use and analyse statistics, interpret and explain large datasets, and use this to take advantage of marketing opportunities.

You’ll study via Blended Learning at our Berlin study centre in Germany, the most popular option for international students looking to study in Europe. Germany is recognised for its high-quality education

Facilities

Location

Start date

Berlin (Germany)
See map

Start date

JuneEnrolment now open
SeptemberEnrolment now open
FebruaryEnrolment now open
AprilEnrolment now open
Blended

Start date

NovemberEnrolment now open

About this course

Our Data Analytics & Marketing Master's degree course is relevant for those wanting to strive in today’s data-driven marketing landscape by turning analysis into useful insights and strategic business plans.

This course is also appropriate to those wanting to gain an advanced understanding of marketing management and build a successful career in this sector.

After completing this course, as an Arden graduate, you will be able to:

Provide insightful advice on strategic marketing
Use relevant data to influence decisions
This course will give you the skills you need to apply for senior marketing management positions in any sector.

Potential roles include:

Marketing Director
Head of Sales and Marketing
Senior Marketing Analyst
Senior Product Development Manager
Senior Brand Manager

You must have a second class (2:2) UK Honours Degree or an equivalent qualification at 2.2 or above.


English Proficiency

IELTS 6.5 with a minimum of 6.0 in each component or evidence you have previously studied in English. English waiver letters can be accepted, degree's should also have 'Method of instruction: English .

The course has also been aligned to the Chartered Institute of Marketing's (CIM) ‘Diploma in Professional Marketing’.

This means that on graduation, you will be able to add even more value to your degree for relatively little extra time and cost by submitting your assessments to the CIM.

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Subjects

  • Marketing
  • Data Analytics
  • Data Analytics and Marketing
  • Strategic Marketing
  • International Marketing
  • Mastering Metrics
  • Digital Strategy
  • Decision Making
  • Data handling
  • Data Visualisation

Course programme

Throughout Arden University's Master's degree in Data Analytics and Marketing (CIM) you will study a diverse selection of specialist topics, as well as learning how to extract relevant information from large databases and use it to inform important business decisions.

You will also gain the skills to devise and manage strategic marketing plans.

Modules

  • Strategic Marketing
  • International Marketing
  • Mastering Metrics
  • Digital Strategy
  • Data Handling and Decision Making
  • Data Visualisation and Interpretation
  • Research Project

MSc Data Analytics and Marketing (CIM)

£ 12,846.45 VAT inc.

*Indicative price

Original amount in EUR:

15,000 €