Diploma of Public Relations (PR)
Course
Online
This course was designed by the PR industry and will boost your career!
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Type
Course
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Level
Intermediate
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Methodology
Online
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Duration
24 Weeks
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Start date
Different dates available
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Online campus
Yes
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Delivery of study materials
Yes
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Support service
Yes
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Virtual classes
Yes
Get the right credentials and apply to excellent positions by doing this Public Relations course offered by Emagister and imparted by International Career Institute now!
This industry is always moving and requires people who are flexible and organised, so in order to start your career in the public relations world, you need to develop or improve you analysis, and people’s skills.
This course is designed for students who want to learn from the experienced ones, acquiring knowledge in the areas of interest that will lead you to succeed. At the beginning you will learn the basic theory such as concepts, terminology and the different functions you’ll develop.
Furthermore, you’ll get in touch with the most important aspects a public relations person needs such as developing a business plan, setting an office, the types of clients you want to work with and how to give a great service to your clients.
With this programme you will be ready within months, not years, you’ll be able to complete it at the comfort of your home, or the place you want to, whenever, wherever, with the support of a tutor while you gain good reputation, which is key in this industry.
If you have any questions, please do not hesitate and contact ICI through Emagister.co.uk
Facilities
Location
Start date
Start date
About this course
Start an exciting media related career which plays an integral hand in forming and analysing public reactions, information and behaviour for corporations, brands, celebrities, governments, political party’s, non-profit groups and many other organisations who heavily rely on Public Relations personnel.
This course is recognised and accredited by the International Association of Private Career Colleges (IAPCC). The courses offered by ICI are unique as they take a very “hands on” approach. Our courses are not designed to teach you just the “theory” behind the industry – they are written and tutored by industry professionals and will fast-track you into a new career of your choice.
Various government departments and business’s have enrolled their own staff with ICI for further training and development and is a strong indicator of acceptance and recognition by employers and industry.
This entire course is carried out via Distance Learning (also known as correspondence learning). Distance learning is ideal if you need to adapt around work, family, or other commitments. It is also extremely beneficial should you simply wish to fast track your studies (and career) and not be locked into a timetable.
Our course content and learning experience ensure that your course is relevant and interesting. Learning, tutorial assistance and assessments take place whenever and wherever you are in the country or world. It takes place at your own pace on your own terms to fit your lifestyle. As an ICI student, you’ll never endure a pop quiz, spend countless hours and hundreds of dollars travelling, and never be late with an assignment or for class.
Reviews
This centre's achievements
All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 14 years
Subjects
- Media
- Business Plan
- Presentation Skills
- Public Relations
- Marketing
- PR Strategy
- Press Communications
- PR training
- PR skills
- Reputation Management
- Communication Skills
- Press Release Writing
- Public
- Industry
- Corporate Communications
- Corporate PR
- PR
Teachers and trainers (1)
Paul Tiongson
ICI Tutor Co-ordinator
Course programme
The ICI public relations (PR) course has been designed by the PR industry and teaches you the skills that you need to succeed quickly and conveniently. Course units include:
1 Introduction to Public Relations
- How is Public Relations Different from Advertising or Marketing?
- What is Public Relations
- Public Relations Roles
- Creating a PR Plan
- Media Relations
- Developing a Media List
- Distributing
- PR Techniques
- Press Release Writing
- Media Kit Development
- Feature Articles
- News Conferences
- Custom Tailored Events
- Crisis Communication
- Internet Public Relations
- Monitoring
- Building a Website
- Types of Employers
- Corporate and High Tech
- Non-Profit
- Government
- Public Relations Agencies
- Preparing a Portfolio
- Advertised and Unadvertised Positions
- The Interview
- What Employers Are Looking For
- How to Make a Good First Impression
- Interview Questions
- Researching the Company
- Is Self-Employment for You?
- Develop a Business Plan
- Create a Marketing Plan
- Financial Considerations
- Setting Your Rates
- Contracts and Agreements
- Types of Clients
- Marketing Your Services
- Promoting Yourself
- Preparing Proposals
- History of public relations
- PR and related discipline
- Groups to communicate with
- PR Techniques
- The four-step PR process model
- Users of public relations
- Roles of public relations practitioners
- Social trends and PR
- Areas of work
- Communication with identified publics
- Functions on an internal public relations department
- Public relations tools
- Comparing in house PR departments and consultancies
- Roles and responsibilities within PR departments and consultancies
Diploma of Public Relations (PR)