Public Relations
Course
Online
Description
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Type
Course
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Methodology
Online
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Class hours
30h
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Duration
45 Days
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Start date
Different dates available
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Online campus
Yes
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Delivery of study materials
Yes
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Support service
Yes
Speak loud and clear
From startups to billion dollar companies, everyone needs PR. In the age of persistent digital media, it is more important than ever to be able to manage a brand presence and speak directly to the right audience.
It has never been a more exciting time to take on a career in PR. You could:
Build relationships with today’s biggest influencers
Grow a real following in the press and online
Help great new startups find the lime light they deserve
Help established companies change their image for the better
Help launched amazing new products
A career in PR is a dynamic career in a world that never sleeps. Whether your work for an agency or on your own, you will discover a career that gives you the chance to meet people you would never have expected and do different things every day. Trendimi gives you the theoretical and practical tools that you need to hit the ground running in PR.
Facilities
Location
Start date
Start date
About this course
With Trendimi, you will learn
The best ways to make friends and contacts
How to connect with journalists
Why you need a PR strategy
The best ways to create a solid strategy
All the tools you need to reach the media
How to build a media calendar
How to build a press kit that creates excitement
How to tell the story of your client’s brand
Fully accredited by ICOES (International Council for Online Educational Standards).
Reviews
Subjects
- PR training
- PR
- Media
- Public
- Public Relations
- Press
- Training
- Relation
- Media Marketing
- Media management
Teachers and trainers (1)
Teaching Staff
Tutor
Course programme
Introduction to Public Relations
Making Friends vs. Making Contacts
Connecting with Journalists
Module 2 : Creating a PR Strategy
What a PR Strategy Is & Why You Need One
Research
Setting Goals
Speaking to Your Audience
Finding and Using the Right Channels
Measuring Your Results
Module 3 : PR Tools
Tools to Reach the Media
Tools to Measure Success
Building a Media Calendar
Module 4 : Building Your Press Kit
What You Need in Your Press Kit
How to Create a Media Release
How to Choose Press Photos
Compiling an FAQ Sheet
A Guide to Including Videos
Module 5 : Creating Your Brand’s Story
Storytelling
Product, Purpose and Passion
How to Think Like a Journalist
How to Create Stories the Media Will Love
Public Relations