Publishing I 100 Hours Certificate Course

Define the scope and nature of publishing today.
Describe some of the processes that are commonly used to perform work tasks in the publishing industry.
Identify a viable process to follow for desktop publishing of a small publication for printing on paper.
Identify a viable process to follow for desktop publishing of a small publication in an electronic format (eg. E book or web site).
Evaluate different types of illustration for ease and relevance for use in different publishing situations.
Determine photography appropriate for inclusion in a publication.
Determine research required appropriate to the needs of a publication.
Determine a marketing strategy appropriate to the needs of a publication.
Identify the impact of legal and ethical issues on a publisher.
Plan the production and marketing of a publication.With the demise of unwieldy printing technology and the advent of desktop publishing, it is easier than ever before to become a publisher. In this course you will find out about how the industry works, learn the creative and artistic skills of the trade, learn how to market your work and develop an understanding of the ethical issues and laws relating to the field. You will also have a chance to undertake a stimulating publishing project and implement the skills you have learned.

This course provides an excellent start for anyone considering self publishing or seeking employment in publishing. It is equally relevant to electronic or print publishing.