Postgraduate

In Philadelphia (USA)

higher than £ 9000

Description

  • Type

    Postgraduate

  • Location

    Philadelphia (USA)

  • Start date

    Different dates available

The secondary concentration in retailing provides an interdisciplinary overview of the retailing industry, combining courses in core retailing skills with industry-relevant electives from Wharton and the College of Arts & Sciences.

Facilities

Location

Start date

Philadelphia (USA)
See map
Filadelfia, Pensilvania, 19104

Start date

Different dates availableEnrolment now open

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Subjects

  • Industry
  • Marketing
  • Economics
  • Secondary

Course programme

Principles of Retailing
Retail Supply Chain Management
Consumer Behavior
Data and Analysis for Marketing Decisions
Advertising Management
Digital Marketing and Electronic Commerce
Idea Generation & the Systematic Approach for Creativity
Entrepreneurial Marketing
New Product Development
Principles of Advertising
Digital Marketing, Social Media and E-Commerce
Strategic Brand Management
Pricing Strategies
Creativity
Industrial Relations and Human Resource Management
Introduction to Operations Management
Negotiations
Enabling Technologies
Real Estate Investment: Analysis and Financing
Real Estate Development
Product Design
People and Design
Eye, Mind, and Image

One course unit from the secondary concentration will double count as a Business Breadth Requirement.

Three course units from the secondary concentration will double count as Unrestricted Electives.


Introduction to Economics for Business 1
Calculus, Part I
Calculus for Wharton Students
Business and You
Management Communication: Persuasive Speaking and Writing for Business
Teamwork and Interpersonal Influence
Accounting and Financial Reporting
Strategic Cost Analysis
Managerial Economics
Corporate Finance
Monetary Economics and the Global Economy
Ethics and Social Responsibility
Law and Social Values
Introduction To Management
Introduction to Marketing
An Introduction to Operations, Information and Decisions
Introductory Business Statistics
Introductory Business Statistics

For students who take ECON 001 Introduction to Micro Economics and ECON 002 Introductory Economics: Macro in place of ECON 010 Introduction to Economics for Business of these courses can be slotted for ECON 010 on the worksheet. The second course may be used to fulfill a General Education Distribution or Unrestricted Elective requirement.


Two can double-count as General Education Distribution courses.


Retailing, BS

higher than £ 9000