SEO and Digital Marketing Diploma

NVQ

Online

£ 319 VAT inc.

Description

  • Type

    NVQ Level 3

  • Methodology

    Online

  • Duration

    1 Year

  • Start date

    Different dates available

  • Online campus

    Yes

  • Delivery of study materials

    Yes

  • Support service

    Yes

  • Virtual classes

    Yes

Our popular SEO and Digital Marketing Diploma course is one of our best selling professional course and relevant in the workplace. Course content is high-quality, in-depth, and designed by industry experts.

Condensed into separate, bitesize modules, the course teaches you everything you need to know for success in the profession.

SEO, or Search Engine Optimization, is an essential part of any marketing strategy. This is used to ensure your business or organization’s position in the digital market. Through this course, you will learn both SEO and digital marketing skills and knowledge. If you choose to take part in this SEO and Digital Marketing Diploma, and thus learn about SEO, you will also be able to optimize your digital marketing strategies to put your business at the very top of the online community. The course will take you through the essentials of digital marketing and SEO, teaching you to utilise all common digital marketing techniques and to make SEO work for your business. So what are you waiting for? Start your digital marketing career now.

Facilities

Location

Start date

Online

Start date

Different dates availableEnrolment now open

About this course

This course is ideal for those who want to learn how to increase the revenue of their organisations through digital marketing, and for people who have an interest in digital marketing and how to effectively communicate with potential clients.

Upon successful completion of the course, you will be able to obtain your course completion e-certificate free of cost. Print copy by post is also available at an additional cost of 9.99 and PDF Certificate at 4.99.

Earn a free e-certificate upon successful completion.
Accessible, informative modules taught by expert instructors
Study in your own time, at your own pace, through your computer tablet or mobile device
Benefit from instant feedback through mock exams and multiple-choice assessments
Get 24/7 help or advice from our email and live chat teams
Full Tutor Support on Weekdays

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Subjects

  • Market
  • Internet
  • Email
  • Internet Marketing
  • Quality
  • Digital Marketing
  • Email Marketing
  • Marketing Strategy
  • Marketing
  • Quality Training
  • Search Engine Optimization
  • SEO
  • Advertising

Course programme

COURSE CURRICULUM

SEO Basics
  • What Is Search Engine Optimization?
  • Search Engines That Use SEO
  • Using SEO In Website Text
  • Using SEO For Google Ads
  • Using SEO For Article Marketing
  • Using SEO In Press Releases
  • Using Longtail Keywords
  • Using Google To Discover The Best Keywords
  • SEO For Video Ads
  • SEO In Photos
  • Blogging With SEO Marketing
  • Using A SEO Company
SEO Techniques
  • Introduction to SEO
  • Improve Engagement to Improve Rankings
  • Make Your Existing Pages Longer
  • Focus on YouTube SEO
  • Improve Site Speed
  • Focus on Topics Instead of Keywords
  • Build Backlinks
  • Reporting and Analytics
  • Technical Optimization
  • Local SEO and Listings
  • Guest posting
  • Effective Seo Tools
Digital Marketing
  • Sales and Marketing
  • How Internet Marketing Works
  • How To Make Money With Internet Marketing
  • What is Affiliate Marketing
  • Competition in Internet Marketing
  • Researching in Internet Marketing
  • Desperate Niches
  • Profitable Niches
  • Clickbank
  • What is Traffic?
  • Traffic vs. Relevance
  • Article Marketing
  • Paid forms of Traffic – 1
  • Paid forms of Traffic – 2
  • Search Engine Optimization
  • Search Engine Optimization 2
  • Best SEO Practice
  • Blogs – WordPress
  • Blogs – WordPress II
  • Email Marketing I
  • Email Marketing II
  • Internet Marketing Strategy I
  • Your own website vs free options online I
  • Your own website vs free options online II
Email Marketing
  • Introduction to Email Marketing
  • Using Email Marketing Software
  • Building Email Lists by Quantity
  • Building Email Lists by Quality
  • Crafting an Email
  • Analyzing and Tracking Your Email Marketing Strategy
Facebook Marketing Basics
  • Introduction to Facebook
  • Why You Should Care
  • Setting up a Facebook Page
  • How to Get More Likes for Your Facebook Page
  • Facebook Advertising
  • How Much Does Facebook Advertising Cost?
  • Marketing on Facebook
  • Create a Content Calendar
  • Understanding Edge Rank & the Art of Engagement
Twitter Marketing
  • TWITTER FOR BUSINESS
  • TOP TWITTER TIPS
  • TWITTER IS
  • BUSINESS TERMS
  • WHY USE TWITTER FOR MARKETING
  • TWITTER MARKETING BASICS
  • TWITTER METRICS
  • YOUR BIO
  • WHEN TO TWEET
  • BUILDING YOUR COMMUNITY
  • GENERATING LEADS
  • REAL-TIME TWITTER MARKETING
  • ENGAGEMENT
  • TWETIQUETTE (TWEETING ETIQUETTE)
Pinterest Social Marketing
  • Introduction
  • How to Use Pinterest
  • How to Win the Hearts of the Target Audience on Pinterest
  • Understanding Pinterest Etiquette
  • Marketing Strategies to Build Your Brand and Your Followers
  • Monetizing Pinterest through Market Hunting
  • Pinterest Tools to Use in Your Marketing Arsenal
  • Conclusion
Google Adwords
  • Benefits of online advertising and AdWords
  • Choosing a campaign type
  • Measure your results
Blogging
  • Introduction
  • The Anatomy Of A Profitable Blog
  • Quick & Easy Optimization
  • Extending Your Blog’s Functionality
  • Turbocharged Profit Strategies
Recommended Reading
  • Successful Search Engine Marketing
  • Digital Marketing Handbook
Mock Exam
  • Mock Exam – SEO and Digital Marketing Diploma
Final Exam
  • Final Exam – SEO and Digital Marketing Diploma

SEO and Digital Marketing Diploma

£ 319 VAT inc.