SEO and Social Media Marketing Course

Carry out keyword research and create SEO content
Improve search rankings using ethical optimisation methods
Plan and manage social media campaigns
Use analytics to monitor engagement and performance
Build online visibility and brand awareness
Create content that attracts and retains audiences
Apply social media tools for scheduling and reporting

This course is ideal for anyone interested in digital marketing, whether for a business, personal brand, or future career. It will benefit learners who want to promote products or services online, reach new audiences, or develop an effective digital communication strategy. The course is suitable for beginners and those with existing experience who wish to update their knowledge of SEO trends and social media platforms.

It is an excellent choice for business owners, entrepreneurs, freelancers, administrators, and anyone working in marketing, communications, retail, customer service, or e-commerce. The skills gained can support career progression into roles such as social media assistant, marketing coordinator, SEO executive, or content creator. The learning is accessible, flexible, and self-paced, making it ideal for busy individuals. Anyone with an interest in online promotion and digital platforms will find this course valuable and rewarding.

There are no formal entry requirements for this course. It is suitable for learners aged 16 and above, including those who are new to digital marketing. Good English, numeracy, and IT skills are recommended, as these will support the learning process and help with writing, research, and using online tools.

All study materials are available online, so a computer, smartphone or tablet with internet access is required. Motivation to learn and a willingness to explore SEO and social media platforms will help learners gain the most from the course. Full guidance is provided throughout.

Upon successful completion of the SEO and Social Media Marketing, you will qualify for a UK and internationally recognised professional certification. You may also choose to formalise your achievement by obtaining your PDF Certificate for £9 or a Hardcopy Certificate for £15.

This SEO and Social Media Marketing course offers a flexible study experience that fits easily around work or personal commitments. Learners can progress at their own pace, revisit modules at any time, and access support whenever required. The course is designed by industry experts to reflect current trends, tools, and marketing techniques used by organisations today.

Modules focus on practical and career-focused outcomes, helping learners apply new skills immediately in real situations. Topics include keywords, rankings, content planning, analytics, engagement, and campaign improvement. Completing the course enhances digital confidence and provides valuable knowledge that strengthens a CV. It is an effective choice for anyone wanting to build a strong online presence or support business growth.

Yes. The SEO and Social Media Marketing course is designed to be accessible to learners with no previous experience. The modules start with essential concepts and progress to more detailed strategies, including keyword tools, content planning, analytics, and campaign improvement. Everything is explained in simple steps, and learners can study at their own pace. The course also suits individuals who already have some familiarity with digital platforms and want to refresh or update their skills. All materials are provided online, making it easy to follow from any location.

Digital skills are in high demand, and employers value candidates who understand SEO, social media content, and online communication. After completing the course, learners will be able to plan campaigns, optimise content, increase visibility, and analyse performance reports. These skills support a wide range of roles, including marketing assistant, SEO executive, content creator, social media coordinator, and customer engagement roles. The knowledge gained also benefits freelancers, entrepreneurs, and small business owners. Adding the certificate to your CV demonstrates initiative and commitment to personal development.

Study is completed entirely online through an easy-to-use learning platform. You can start immediately after enrolment and progress at your own pace. There are no fixed schedules, and you can revisit modules whenever needed. All required materials, guidance, and assessments are included, and there is no need for classroom attendance. Learners can access the course using a computer, tablet, or mobile device, making it convenient to study from home or on the go. This format suits busy individuals and provides a flexible and supportive learning experience.