SEO and Social Media Marketing
Course
Online
Description
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Type
Course
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Level
Intermediate
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Methodology
Online
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Duration
1 Year
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Start date
Different dates available
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Support service
Yes
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Virtual classes
Yes
SEO is one of the most cost-productive marketing tactics that deliver hundreds of targeted leads per day to your business.
On the contrary, many marketers believe that links to your website via social media accounts do have a significant impact on your rankings. In particular, social media profiles are often seen amongst the top results in search listings.
Facilities
Location
Start date
Start date
About this course
This SEO and Social Media Marketing course is intended to intensify your knowledge of SEO and explain you the benefits of social media marketing. Learn to compose and implement effective marketing strategies, and receive a detailed overview of how the search engine operated efficiently. Moreover, you will discover marketing techniques by using different social media platforms and connect with your customers in the right place and at the right time.
The SEO and Social Media Marketing is open to all, with no formal entry requirements. All you need is a passion for learning, a good understanding of the English language, numeracy and IT, and to be over the age of 16.
Upon successful completion you will qualify for the UK and internationally-recognised professional qualification and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £19 and Hardcopy Certificate for £34.
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The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 5 years
Subjects
- Marketing
- SEO
- Social Media
- Media
- Media Marketing
- Article Marketing
- Website Text
- Google Ads
- SEO Marketing
- Video Ads
Course programme
SEO Basics
- What Is Search Engine Optimization?
- Search Engines That Use SEO
- Using SEO In Website Text
- Using SEO For Google Ads
- Using SEO For Article Marketing
- Using SEO In Press Releases
- Using Longtail Keywords
- Using Google To Discover The Best Keywords
- SEO For Video Ads
- SEO In Photos
- Blogging With SEO Marketing
- Using A SEO Company
SEO Techniques
- Introduction to SEO
- Improve Engagement to Improve Rankings
- Make Your Existing Pages Longer
- Focus on YouTube SEO
- Improve Site Speed
- Focus on Topics Instead of Keywords
- Build Backlinks
- Reporting and Analytics
- Technical Optimization
- Local SEO and Listings
- Guest posting
- Effective Seo Tools
Google Adwords
- Benefits of online advertising and AdWords
- Choosing a campaign type
- Measure your results
The Rise of Social Media
- What is Social Media
- The Growth of Social Media
- Conducting Market Analysis
- Auditing Social Media
- Corporate Culture and Social Media
- Social Media Goals vs. Business Goals
- Types of Social Media Platforms
Creating the Social Media Policy
- The Social Media Policy
- Creative Commons
- Brand Marketing
- Keyword Selection
- Content Marketing on Social Media
- Content Development
- Understanding the Popular Platforms
Launching Successful Campaigns
- Traditional Website Advertising
- Social Media Documentation and Schedules
- Project Management Software
- The Community Manager Role
- Importance of Voice Consistency
- Organizational Customer Servicen
- Social Media Triage
- Online versus Personal Interactions
- Social Media Analytics
- Goal Value
How is the course assessed?
- To successfully complete the course you must pass an automated, multiple-choice assessment. The assessment is delivered through our online learning platform. You will receive the results of your assessment immediately upon completion.
SEO and Social Media Marketing