Social Media Award

This course provides you with the basic knowledge you need across key social media platforms, as well as an overview of how SEO and video for business can help. It goes much further than just scratching the surface, always considering the business benefits of using each platform. Working through the different modules you’ll start to feel comfortable with a number of different social media tools, and see how you could utilise these at different points within a social media strategy. Pitman Training’s Social Media Award is designed for anyone interested in marketing, event organising or for PAs developing a career.Our Social Media Award takes you through:- Building essential skills for Twitter, facebook, LinkedIn, Google+ Using video for business as part of social media plans Understanding SEO requirements for social media Creating effective social business strategies You can choose from any four of the following courses: Social Media Strategy for Business This course contains an overview of over 15 tools that a business could use for Social Media marketing, to make sure they are appealing to their audience, along with a number of tools for measuring success for Social Media. Twitter for Business Here we offer a complete guide to setting up a twitter profile, understanding the twitter language and best practice usage of twitter. We look at finding people to follow and attracting followers. The course moves on to look at HootSuite – a tool to make Twitter use easier and more targeted. LinkedIn for Business On completion of this course, you will be able to set up an optimised LinkedIn individual profile...