Social Media for Business Course
Course
Online
Description
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Type
Course
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Level
Intermediate
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Methodology
Online
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Class hours
10h
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Duration
1 Year
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Online campus
Yes
Social Media for Business is designed for anyone who wants to use popular platforms to reach new audiences, increase brand visibility and drive results. The course explains how Facebook, Instagram, LinkedIn, TikTok, YouTube and other networks can be used effectively to support business goals. Learners explore content strategy, planning, community engagement, paid advertising, analytics and performance tracking. Each module is written in clear language and suitable for learners with or without prior marketing experience.
This practical course shows how social media can support brand awareness, customer relationships, sales and reputation management. Learners discover how to plan a social media calendar, write engaging posts, use images and video, monitor performance and measure return on investment. The training also highlights how to communicate clearly, respond to customers, analyse data, and report on campaign results.
Social media skills are valuable for small business owners, entrepreneurs, administrative staff, marketing assistants, freelancers and anyone looking to improve their digital skills. Completing this CPD course boosts confidence and strengthens a CV. Learners gain knowledge that is useful across many sectors, from retail and hospitality to education and non-profit organisations. The course is delivered online, self-paced and accessible from any device, making it easy to study around work and personal commitments.
Important information
Price for Emagister users:
About this course
Create professional social media posts for business audiences
Use main social platforms confidently and appropriately
Build engagement and respond to customer interactions
Plan content calendars and schedule posts efficiently
Track performance using metrics and simple analytics tools
Support brand awareness and customer communication strategies
This course is ideal for anyone who wants to use social media effectively within a business environment. It suits small business owners who manage their own accounts, team members responsible for company pages, entrepreneurs launching new products, and individuals who want to gain digital marketing skills for career development. It is also relevant for learners who are considering a future role in marketing, communications, customer service or business administration.
No specialist background is required, and the course is written in accessible language. Learners will benefit from practical knowledge that can be used immediately, whether they are creating content, posting regular updates or improving the visibility of an existing page. Social media skills are in demand across many industries, so this training can add value to a CV and support job applications. Anyone who wants to improve brand presence, reach more customers and develop confidence in digital communication will find this course highly beneficial.
There are no formal entry requirements for this Social Media for Business course. It is suitable for learners aged 16 and above. A good standard of English, numeracy and basic IT skills is recommended to ensure the best learning experience. Access to a computer, tablet or smartphone with an internet connection will allow learners to complete the modules comfortably. A strong motivation to improve professional skills and develop knowledge of social media platforms will be helpful. The course is delivered online, self-paced and designed to fit around work, study or personal commitments.
Upon successful completion of the Social Media for Business, you will qualify for a UK and internationally recognised professional certification. You may also choose to formalise your achievement by obtaining your PDF Certificate for £9 or a Hardcopy Certificate for £15.
The course offers complete flexibility, allowing learners to progress at their own pace from any device. All modules are expert-designed to provide clear and practical knowledge that supports business needs. Learners discover how to build a strong online presence, improve audience engagement and track results with confidence. The structure makes it easy to follow for beginners, while still offering valuable strategies for those with experience. The skills gained can enhance a CV and support a wide range of roles, from administration to marketing and customer service. Completing this course helps learners feel prepared to manage business pages and contribute to professional communication online.
No. The course is accessible for complete beginners and also useful for those who already use social media in a basic way. It explains key terms, platform features and best practices in simple language. Each module builds confidence step by step, ensuring learners understand how to create posts, engage with customers and monitor results. There is no technical experience required, and learners can review lessons as often as needed at their own pace.
Social media skills are valuable across almost every industry. Completing this course can support roles in administration, customer service, sales, marketing and small business management. Learners understand how to create engaging posts, plan content calendars and communicate with audiences online. This enhances employability and strengthens a CV, particularly for roles that involve digital communication or promoting products and services. The knowledge gained can also help learners grow their own business or freelance services.
The training is delivered online, allowing learners to study from anywhere with an internet connection. Modules can be completed at any time and do not require a fixed schedule. Learners study through interactive lessons and complete assessments to check understanding. Progress can be paused and resumed whenever convenient, making it suitable for those with busy work or personal commitments. Once finished, learners can download or request their certificate as proof of achievement.
Reviews
This centre's achievements
All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 7 years
Subjects
- Marketing
- Digital Marketing
- Advertising Strategy
- Advertising
- Social Media
- Media
- Media Marketing
- Social marketing
Teachers and trainers (1)
One Education
Course Provider
Course programme
The Social Media for Business course teaches learners how to use major platforms to build brand awareness, connect with customers and support business growth. The training covers content creation, audience targeting, analytics, engagement strategies, advertising options and platform-specific best practices. Students learn how to plan posts, manage pages, measure performance and convert online interactions into real business results. This course is ideal for entrepreneurs, marketers and anyone responsible for managing social media activity in a business setting.
Course Curriculum
Pinterest
What is Pinterest?
How to Create an Account
Putting a Pinterest Browser Button for Convenience
Connecting to Social Networks
Verifying Your Web Site
Setting Up Initial Business Account Profile
Creating Boards
Pinning Items That Interest You
Using Pins
Widgets
Exploring Types of Widgets
Adding a Pin It Widget to Your Site
Facebook
Twitter
Google+ Advertising and Networking
LinkedIn
YouTube Channels
Mock Exam
Final Exam
Social Media for Business Course
