Social Media for Business
Course
Online
Description
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Type
Course
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Level
Intermediate
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Methodology
Online
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Duration
1 Year
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Start date
Different dates available
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Support service
Yes
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Virtual classes
Yes
Social media platforms such as Facebook, Twitter and Pinterest are becoming an essential part of any business’s digital marketing strategy. Learn how to build a following, harness SEO and promote yourself online with this complete Social Media for Business online training course. Through accessible, informative video tutorials, you will gain a comprehensive knowledge of creating accounts, optimising and uploading images, video and audio, and best practice for promoting and sharing content through social media.
The Social Media for Business online training course is an essential qualification for today’s digital marketing professional. Broken down into manageable modules that cover each platform in term, you will found out how to add a Pinterest widget to your site, starting a Facebook business account, accessing the advertising potential of Twitter, using AdWord and analytics with Google+, networking through LinkedIn, and building a popular YouTube channel.
Facilities
Location
Start date
Start date
About this course
The Social Media for Business is open to all, with no formal entry requirements. All you need is a passion for learning, a good understanding of the English language, numeracy and IT, and to be over the age of 16.
Upon successful completion you will qualify for the UK and internationally-recognised professional qualification and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £19 and Hardcopy Certificate for £34.
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All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 5 years
Subjects
- Networking
- Marketing
- Digital Marketing
- Advertising
- Social Media
- Business Account
- Media
- Widgets
- Social networks
Course programme
- What is Pinterest?
- How to Create an Account
- Putting a Pinterest Browser Button for Convenience
- Connecting to Social Networks
- Verifying Your Web Site
- Setting Up Initial Business Account Profile
- Creating Boards
- Pinning Items That Interest You
- Using Pins
- Widgets
- Exploring Types of Widgets
- Adding a Pin It Widget to Your Site
- How Facebook Works
- Setting up Facebook Business Page
- Adding Background Graphics and Uploading Pictures
- Page Settings
- Using Basic Facebook Controls
- Posts that Engage Your Fans
- Business Overview and Page Info
- Invite Friends to Your Facebook Page
- Call To Action Button
- Viewing Your Notifications
- Facebook Promotions
- Managing Your Facebook
- What You Need to Start with Twitter
- How to Create Twitter Profile
- How to Update Your Profile
- Building Your Twitter Network
- How and When to Tweet
- Twitter Analytics
Google+ Advertising and Networking
- Offerings from Google
- How to Create an Account
- Privacy Settings
- Adding Friends
- Using Google+
- Posts
- Creating an Ad With Google
- Google Analytics
- Google Analytics
- Diagnose Landing Pages
- The Potential of LinkedIn’s Network
- Creating a LinkedIn Account
- Enhancing Careers with LinkedIn
- Finding a Job with LinkedIn Job Boards
- Be Identifiable
- Connecting with Others
- Creating a Post
- Mining Your Contacts Networks
- Staying in Touch with Your Connections
- Creating a Linked Company Page
YouTube Channels
- Skills Needed for Interesting Video
- Skills Needed for Interesting Video: The Story
- Skills Needed for Interesting Video: The Story (Cont.)
- Skills Needed for Interesting Video Planning
- How to Manage Your YouTube Account
- How to Create Your YouTube Account
- How to Create a YouTube Channel
- Browsing YouTube Channels
- Video Manager
- Creator Studio
- Create Video
Mock Exam
- Mock Exam- Social Media for Business
Final Exam
- Final Exam- Social Media for Business
How is the course assessed?
- To successfully complete the course you must pass an automated, multiple-choice assessment. The assessment is delivered through our online learning platform. You will receive the results of your assessment immediately upon completion.
Social Media for Business