Social Media & Digital Marketing (Social Media Unit) Level 3 Advanced Apprenticeship

What you need to know
How will I study?

Principles of Social Media within a Business; Socail Networking Management for a Business; Principles of keywords and Optimisation; Creating and Optimising Content for the Web; Use digital and social media in marketing campaigns; Principles of mobile social media; Using Collaborative Technologies; Imaging Software; Concise Training Social Media Bundle.
How will I be taught?

This course requires minimum attendance at College, limited to 'one induction day'. Attendance to complete functional skills in English & Maths L2 on Wednesday afternoon. Candidates will complete their qualification in the workplace using e-learning material. There will be ten Friday morning webinars which students access from their workstation. Candidates are expected to spend 2 hours per day on this qualification.
How will I be assessed?

The qualification is assessed by a number of assignments that learners are asked to complete during the qualification. These are a mixture of short answer questions, scenarios and practical work based on ‘real’ use of social media channels.