Social Media Expert Course

Course

Online

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Special Emagister price

£ 9 £ 425 VAT inc.

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Description

  • Type

    Course

  • Level

    Intermediate

  • Methodology

    Online

  • Class hours

    14h

  • Duration

    1 Year

  • Online campus

    Yes

Social Media Expert Training is designed to equip learners with the essential knowledge and skills needed to plan, manage, and optimise effective social media strategies across major platforms. This course explores how businesses and brands use social media to build awareness, engage audiences, and achieve measurable marketing goals in a competitive digital landscape.

Learners will gain a strong understanding of social media marketing principles, including content creation, audience targeting, platform algorithms, analytics, and campaign performance measurement. The course covers popular platforms such as Facebook, Instagram, LinkedIn, X (Twitter), and TikTok, alongside best practices for brand voice, consistency, and ethical online engagement. Key topics also include social media advertising fundamentals, growth strategies, and managing online reputation.

This training is ideal for anyone looking to enhance digital marketing skills, transition into social media roles, or support business growth through effective online presence. The flexible online format allows learners to study at their own pace while developing practical, career-relevant expertise. Whether supporting a business, managing client accounts, or strengthening a personal brand, this course provides valuable CPD-focused knowledge that supports professional development and improves CV credibility in today’s digital economy.

Important information

Price for Emagister users:

About this course

Understand core social media marketing strategies
Create platform-appropriate content plans
Analyse social media performance and insights
Manage brand presence across multiple platforms
Apply ethical and professional social media practices
Support business growth through digital engagement

This course is suitable for individuals seeking to build or strengthen skills in social media marketing and digital communication. It is ideal for aspiring social media managers, digital marketers, entrepreneurs, freelancers, and business owners who want to improve online visibility and engagement. The training is also valuable for professionals working in marketing, communications, customer service, or administration roles where social media responsibilities form part of their duties.

Career changers exploring opportunities in digital marketing will benefit from the structured introduction to social media strategy and analytics. The course is equally appropriate for learners managing personal brands, small businesses, or community pages who wish to develop a more strategic and professional approach. No prior marketing experience is required, making the course accessible to beginners while still offering value to those with existing knowledge looking to formalise and enhance their skills.

There are no formal entry requirements for this course, making it accessible to a wide range of learners. It is suitable for individuals aged 16 and above who have an interest in social media, digital marketing, or online communication. Learners are recommended to have a basic level of English language proficiency to understand course materials effectively. Fundamental numeracy and IT skills are also advised, as the course involves online learning, data interpretation, and platform navigation. All study materials are provided online and can be accessed using any internet-enabled device.

Upon successful completion of the Social Media Expert Training, you will qualify for a UK and internationally recognised professional certification. You may also choose to formalise your achievement by obtaining your PDF Certificate for £9 or a Hardcopy Certificate for £15.

This course offers a flexible and fully online learning experience designed to fit around personal and professional commitments. Learners can progress at their own pace, revisiting key topics whenever needed. The modules are expert-designed to reflect current social media trends, tools, and industry practices, ensuring relevant and up-to-date knowledge. The course focuses on practical, career-oriented outcomes that support real-world application in professional settings. Skills gained through this training enhance CV value by demonstrating digital competence, strategic thinking, and professional awareness of social media marketing within modern organisations.

Yes, this course is designed to be accessible for beginners while remaining valuable for learners with some existing knowledge. All key concepts are explained clearly, starting from foundational principles and progressing to more advanced strategies. No prior experience in marketing or social media management is required, making it suitable for those new to the field or looking to build confidence in digital marketing skills.

The course helps develop in-demand social media and digital marketing skills that are valuable across many industries. It supports career progression into roles such as social media executive, digital marketing assistant, content coordinator, or freelance social media manager. The certification also strengthens CVs by demonstrating commitment to continuous professional development and up-to-date industry knowledge.

The course is delivered entirely online through a self-paced learning platform. Learners can access materials at any time and study from any location using an internet-enabled device. This flexible approach allows individuals to balance learning with work or personal commitments while progressing through the course at a comfortable pace.

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Reviews

This centre's achievements

2019

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 7 years

Subjects

  • Marketing
  • Digital Marketing
  • Advertising
  • Social Media
  • Media
  • Media Marketing
  • Social marketing

Teachers and trainers (1)

One Education

One Education

Course Provider

Course programme

Social Media Expert Training focuses on developing advanced skills to manage and grow brands across digital platforms. It covers content strategy, audience engagement, platform analytics, paid promotion basics, and performance optimisation to support effective social media campaigns.

Course Curriculum

  • The Rise of Social Media
  • Conducting Market Analysis
  • Auditing Social Media
  • Setting Goals and Selecting Platforms
  • Creating the Social Media Policy
  • Integrating Marketing Strategies
  • Developing Effective Content
  • Understanding the Popular Platforms
  • Launching Successful Campaigns
  • Managing the Community
  • Providing Customer Service
  • Measuring, Analyzing and Reporting
  • The Social Media Strategist Career
  • Mock Exam
  • Final Exam

Call the centre

Social Media Expert Course

Special Emagister price

£ 9 £ 425 VAT inc.