Social Media Marketing 2020
Course
Online
Description
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Type
Course
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Methodology
Online
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Start date
Different dates available
This course is about utilizing social media platforms for marketing purposes. The course covers details of how to begin a plan for a marketing strategy, including making a client brief, building a target market profile, and developing a competitive analysis. In addition, the instructor will discuss the process of building user personas so that students can use them in marketing scenarios known as use cases.
Important information
Early bird discount: 80% OFF full price courses! To celebrate us launching on Emagister we are giving an 80% discount on full price courses. Available to first 50 students only.
Facilities
Location
Start date
Start date
About this course
Key Learning Topics In This Course
How to develop a strong marketing plan that includes market research from both primary and secondary sources
How to build a social media presence that has active followers who produce real returns and truly engage with your brand
Methods of how to create engaging imagery, live videos, and video posts will be covered as well
Details of proper image composition using the rule of thirds, resolution, and file formats
Using correct lighting for proper exposure and color balancing
Analytics in order to determine what content is working well, and others that are not
Proper keywords, search terms, hashtags, and other data needed in order to direct the right traffic to your social
media accounts
Automation and how to keep posts coming out regularly and to never feel stale and recycled
Students interested in enhancing their social media marketing skills
No previous experience necessary
Course Completion Certificate
Once a customer chooses to enrol on site their details are sent to our support team. We will then contact the student and provide login details for their training course.
Reviews
Subjects
- Media Marketing
- Personas
- Media
- Video Marketing
- Social Media
- Engagement
- Marketing
- YouTube
- Marketing Tools
- Marketing Strategy
Teachers and trainers (1)
Sianti Management Systems
Certified Course Trainer
Course programme
Module 1: Social Media Marketing
- Course Intro
- How to Utilize Social Media
- Client Briefs
- Target Markets
- Personas Pt 1
- Personas Pt 2
- Personas Pt 3
- Competitive Analysis Pt 1
- Competitive Analysis Pt 2
- Competitive Analysis Pt 3
Module 2: Social Media Marketing
- What is the Right Content for You
- Images Pt 1
- Images Pt 2
- Images Pt 3
- Images Pt 4
- Images Pt 5
- Video Pt 1
- Video Pt 2
- Video Pt 3
- Video Pt 4
- Live Videos and Engagement Pt 1
- Live Videos and Engagement Pt 2
Module 3: Social Media Marketing
- What are Analytics and How to Use Them
- Free Analytic Tools Available
- Paid Services to Consider Pt 1
- Paid Services to Consider Pt 2
- Finding the Right Hashtags
- What is Automation
- How to Best Use Automation
- Course Outro
Social Media Marketing 2020