TikTok Marketing

Course

Online

Save 97%

Special Emagister price

£ 9 £ 425 VAT inc.

Call the centre

Description

  • Type

    Course

  • Level

    Intermediate

  • Methodology

    Online

  • Class hours

    2h

  • Duration

    1 Year

  • Online campus

    Yes

The TikTok Marketing course is designed to help learners understand how to use TikTok as a powerful digital marketing platform for brand growth, audience engagement, and content-driven promotion. As one of the fastest-growing social media platforms, TikTok offers unique opportunities for businesses, creators, and marketers to reach global audiences through short-form video content.

This course covers the core principles of TikTok marketing, including account setup, content strategy, algorithm basics, hashtag research, audience targeting, and performance analysis. Learners will explore how trends, sounds, and storytelling techniques influence visibility and engagement, while developing skills to create platform-appropriate content that aligns with marketing goals.

The course also introduces TikTok advertising fundamentals, brand positioning, influencer collaboration, and ethical marketing practices. With a strong focus on strategy rather than tools alone, learners gain a clear understanding of how TikTok fits into wider digital marketing and social media strategies.

Ideal for beginners and professionals alike, this CPD-accredited TikTok marketing course supports personal development and career progression. It enhances practical marketing knowledge, strengthens digital literacy, and adds valuable skills to a CV. Whether supporting a business, promoting a brand, or managing social media accounts, this course provides essential insights into modern social media marketing.

Important information

Price for Emagister users:

About this course

Understand TikTok marketing principles and platform features
Develop effective TikTok content and growth strategies
Analyse trends, hashtags, and audience behaviour
Learn TikTok advertising and promotional methods
Measure performance using TikTok analytics
Apply ethical and brand-safe marketing practices

This TikTok Marketing course is suitable for individuals looking to build or enhance their digital marketing and social media skills. It is ideal for aspiring digital marketers, content creators, small business owners, entrepreneurs, and freelancers who want to use TikTok effectively for promotion and brand awareness.

The course is also well-suited to marketing assistants, social media managers, and communication professionals seeking to expand their knowledge of short-form video marketing. Learners with no prior experience can confidently enrol, as the course introduces concepts clearly and progressively.

Those exploring career paths in digital marketing, influencer marketing, brand management, or online business development will benefit from the transferable skills gained. It is equally valuable for individuals using TikTok for personal branding or content-driven projects. Designed to be accessible and flexible, the course supports learners at different stages of their professional journey.

There are no formal entry requirements for this TikTok Marketing course, making it accessible to a wide range of learners. The course is suitable for individuals aged 16 and above who are interested in developing their knowledge of social media and digital marketing.

While no prior marketing experience is required, learners are encouraged to have a good standard of English to understand course materials clearly. Basic numeracy and IT skills are recommended to support learning, particularly when reviewing analytics, managing online content, and navigating digital platforms. A stable internet connection is required for online study.

Upon successful completion of the TikTok Marketing course, you will qualify for a UK and internationally recognised professional certification. You may also choose to formalise your achievement by obtaining your PDF Certificate for £9 or a Hardcopy Certificate for £15.

This TikTok Marketing course offers flexible, self-paced learning designed to fit around personal and professional commitments. Learners can study online at their own convenience while progressing through clearly structured, expert-designed modules.

The course focuses on practical, career-relevant outcomes by building real-world understanding of TikTok as a marketing platform. Skills gained support professional development, enhance digital confidence, and strengthen a CV across marketing, business, and creative roles.

Content is aligned with current social media practices and supports learners in applying strategic thinking rather than platform trends alone. As a CPD course, it prioritises knowledge development, skill enhancement, and long-term professional value.

Yes, this course is designed to be accessible to beginners with no prior marketing or TikTok experience. It starts with foundational concepts and gradually introduces more advanced ideas such as strategy development, analytics, and advertising. Clear explanations and structured lessons ensure learners can build confidence step by step while understanding how TikTok functions as a marketing platform.

The course helps develop in-demand digital marketing and social media skills that are valuable across many industries. Knowledge of TikTok marketing can support roles in digital marketing, content creation, brand promotion, and online business management. Completing this CPD course enhances your CV by demonstrating commitment to professional development and up-to-date marketing knowledge.

This is a fully online, self-paced course that allows learners to study at their own convenience. Course materials can be accessed from any internet-enabled device, making it suitable for flexible learning. Learners can progress through the modules at their own speed while balancing other commitments, with no fixed schedules or deadlines.

Questions & Answers

Add your question

Our advisors and other users will be able to reply to you

Who would you like to address this question to?

Fill in your details to get a reply

We will only publish your name and question

Emagister S.L. (data controller) will process your data to carry out promotional activities (via email and/or phone), publish reviews, or manage incidents. You can learn about your rights and manage your preferences in the privacy policy.

Reviews

This centre's achievements

2019

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 7 years

Subjects

  • Marketing Tools
  • Marketing
  • Marketing Strategy
  • Digital Marketing
  • Advertising
  • Media Marketing
  • Marketing Research
  • Global
  • Media
  • Marketing Campaign
  • Business Marketing
  • Advertising and Marketing
  • Social Media
  • Social marketing
  • Tiktok

Teachers and trainers (1)

One Education

One Education

Course Provider

Course programme

TikTok Marketing focuses on using TikTok to grow brand awareness and audience engagement. It covers content creation, trend analysis, platform algorithms, audience targeting, performance metrics, and campaign optimisation to support effective short-form video marketing.

Course Curriculum

  • TikTok Marketing
  • Introduction Video
  • What is TikTok All About
  • Signing Up For TikTok
  • TikToK Walkthrough
  • Switching Your TikTok Personal Account Into a TikTok Pro Account
  • Branding Your TikTok Profile For Business
  • Creating Your First TikTok Video
  • Using “Discover” as a Powerful Marketing Tool for TikTok
  • Creating A Hashtag Challenge for TikTok
  • Increasing Reach By Cross Promoting Your TikTok Content On
  • Other Social Platform
  • How Businesses Use TikTok In the Real World
  • TikTok Web
  • Tips For Setting Up A Profitable Influencer TikTok Marketing Campaign
  • Best TikTok Video Ideas To Boost Your Brand
  • Encouraging TikTok Users To Generate Content For Your Brand
  • Running A Contest or Sweepstakes On TikTok The Right Way
  • Best TikTok Marketing Strategies To Increase Followers
  • TikTok Marketing Do’s And Don’ts
  • TikTok Marketing Premium Tools and Services to Consider
  • TikTok Marketing Success Stories
  • TikTok Marketing Frequently Asked Questions

Call the centre

TikTok Marketing

Special Emagister price

£ 9 £ 425 VAT inc.