The Ultimate Build Your Own Personal Brand Training Bundle, 4 Courses

Course 1 - Certificate In Personal Branding

• Defining Yourself (I)
• If you Don't, they will
• Brand Mantra
• Be Real
• SWOT Analysis
• Case Study
• Defining Yourself (II)
• Pillars
• Passions
• Define Your Strengths
• The Three C's
• Case Study
• Controlling and Developing Your Image
• Clear and Defined
• Consistent Image
• It Takes a Commitment
• Live it Every Day
• Case Study
• Personal and Professional Influences
• Corporate and Personal Integration
• They Will Influence Each Other
• Be a Professional
• Build Rapport
• Case Study
• Sharpening Your Brand
• Blogging
• Authenticity is Key
• Transparency
• Networking
• Case Study
• Appearance Matters
• First Impressions
• Rise Out of the Crowd
• True Reflection
• Dress for Success
• Case Study
• Social Media (I)
• Needs constant Monitoring
• Security
• Have an Objective
• Promote
• Case Study
• Social Media Part (II)
• It's a Tool
• Content is King
• Have a Gimmick
• Don't Ignore any Mentions
• Case Study
• Brand Management During a Crisis
• Caught in a Bad Spot
• Never Burn a Bridge
• Information
• Monitor and Respond
• Case Study
• Branding Personality Traits
• Identify Your Unique Values
• Be Bold
• Think Outside the Box
• Fail. Learn. Repeat
• Case Study

Course 2 - Certificate In Assertiveness and Self Confidence

• What does Self-Confidence mean to you?
• What is Assertiveness?
• What is Self-Confidence?
• The Four styles
• Obstacle to our Goals
• Types of negative thinking
• Personal Application
• Communication Skills
• Listening and hearing; they aren't the same thing
• Asking questions
• Body language
• The Importance of Goal Setting
• Why goal setting is important
• Setting SMART goals
• Feeling the Part
• Identifying your worth
• Creating positive self-talk
• Identifying and addressing strengths and weaknesses
• Looking the Part
• The importance of appearance
• The role of body language
• First impressions count
• Sounding the Part
• It's how you say it
• Sounding confident
• Using "I" messages
• Powerful Presentations
• What to do when you're on the spot
• Using STAR to make your case
• Coping Techniques
• Building rapport
• Expressing disagreement
• Coming to consensus
• Dealing with Difficult Behavior
• Dealing with difficult situations
• Key tactics

Course 3 - Certificate In Communication Strategies

• The Big Picture
• What is Communication?
• How Do We Communicate?
• Who’s Listening?
• Barriers to Communication
• It All Starts with Me
• Common Barriers to Communication
• Language Barriers
• Cultural Barriers
• Location Barriers
• Paraverbal Communication Skills
• The Power of Pitch
• The Power of Tone
• Vocal Speed Camera
• Non-Verbal Communication
• Your Body Speaks its own Language
• Speak Like a STAR
• Using STAR
• Situation
• Task
• Action
• Response
• Listening Skills
• Ten Ways to Listen Better Today
• Understanding Active Listening
• Sending Positive Signals to Others
• Asking Good Questions
• Asking Open Questions
• Probing Questions
• Appreciative Inquiry
• The Four Stages
• The Purpose of Appreciative Inquiry
• The Art of Conversation Using SPEAC
• Suppose
• Prepare
• Enquire
• Ascertain
• Change
• Advanced Communication Skills
• Precipitating Factors
• Common Ground

Course 4 - Certificate In Interpersonal Skills

• Verbal Communication Skills
• Listening and hearing: they aren't the same thing
• Asking questions
• Communicating with power
• Non-Verbal Communication Skills
• Body language
• The signals you sent to others
• It's not what you say, it's how you say it
• Making Small Talk and Moving Beyond
• Starting a conversation
• The four levels of conversation
• Moving the Conversation Along
• Asking for examples
• Using repetition
• Usng summary questions
• Asking for clarity and completeness
• Remembering Names
• Creating a powerful introduction
• Using Mnemonics
• Uh-oh... I've forgotten your name
• Influencing Skills
• Seeing the other side
• Building a bridge
• Giving in without giving up
• Bringing People to Your Side
• A dash of emotion
• Plenty of facts
• Bringing it all together
• Sharing your Opinion
• Using I-messages
• Disagreeing constructively
• Building consensus
• Negotiation Basics
• Preparation
• Opening
• Bargaining
• Closing
• Making an Impact
• Creating a powerful first impression
• Assessing a situation
• Being zealous without being offensive