Ultimate Strategic Marketing Course: Digital Marketing
Course
Online
Description
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Type
Course
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Methodology
Online
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Class hours
11h
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Duration
1 Year
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Start date
Different dates available
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Online campus
Yes
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Delivery of study materials
Yes
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Support service
Yes
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Virtual classes
Yes
The Ultimate Strategic Marketing Course: Digital Marketing provides a complete foundation for anyone looking to build strong, future-ready marketing skills. This course introduces learners to essential digital marketing strategies, including market research, branding, consumer behaviour, analytics, content marketing, SEO, email marketing, and social media strategy. It explains how modern brands create value, position their message, and reach the right audience through data-driven decision-making and strategic planning. Learners will explore digital marketing funnels, performance tracking, audience targeting and customer engagement, giving them the tools to plan, execute and evaluate effective online campaigns.
Designed to help learners achieve stronger marketing outcomes, this course blends strategic thinking with practical marketing knowledge relevant across industries. Whether you want to improve campaign performance, support brand growth, or boost your CV with digital marketing skills, the course equips you with valuable insights used by leading marketers worldwide. With a structured learning pathway and accessible online study, it offers an excellent opportunity to gain marketing expertise that aligns with real-world trends and employer expectations.
The Ultimate Strategic Marketing Course: Digital Marketing is suitable for anyone aiming to understand modern digital landscapes and plan high-impact strategies that support business success. It is an ideal choice for career development, skill enhancement, or exploring marketing as a new professional path.
Important information
Price for Emagister users:
Facilities
Location
Start date
Start date
About this course
Develop core strategic and digital marketing skills
Understand audience analysis and customer behaviour
Create effective content and digital marketing plans
Apply SEO, email, and social media strategies
Interpret marketing analytics and performance data
Strengthen campaign planning and brand positioning
This course is ideal for anyone interested in building or strengthening their skills in digital and strategic marketing. It is well suited to career changers, business owners, entrepreneurs, recent graduates, and professionals seeking to expand their marketing knowledge. Individuals working in sales, communications, branding, social media, or customer engagement will also benefit from the strategic frameworks covered throughout the course.
The Ultimate Strategic Marketing Course: Digital Marketing supports both beginners and learners with some prior experience who wish to refine their approach to campaign development and online brand growth. Those aiming to progress into roles such as marketing assistant, digital marketing executive, social media coordinator, content creator, or brand strategist will find the course particularly valuable. Its inclusive structure ensures that learners from a wide range of educational and professional backgrounds can access the content confidently and apply their new skills across multiple sectors.
There are no formal entry requirements to enrol in this course. It is fully accessible and suitable for all learners aged 16 and above who want to develop strategic and digital marketing skills. A good standard of English, along with basic numeracy and IT skills, is recommended to ensure smooth progress through the learning materials. As it is delivered online, learners will also benefit from having access to a reliable internet connection and a device such as a laptop, tablet or desktop computer. The course is designed to be approachable, allowing learners at all levels to study confidently at their own pace.
Upon successful completion of the Ultimate Strategic Marketing Course: Digital Marketing, you will qualify for a UK and internationally recognised professional certification. You may also choose to formalise your achievement by obtaining your PDF Certificate for £9.99 or a Hardcopy Certificate for £15.
The Ultimate Strategic Marketing Course: Digital Marketing stands out for its flexible and self-paced structure, allowing learners to study at a time and rhythm that suits their lifestyle. All modules are thoughtfully designed by experts to ensure learners gain meaningful, career-focused skills aligned with the needs of today’s digital landscape. The course promotes strategic thinking, marketing creativity, and data-driven decision-making, helping learners strengthen their professional profile. With content that is both relevant and easy to follow, it provides a clear pathway for anyone looking to enhance their CV, support career growth, or expand their digital marketing capabilities.
Yes. This course is designed to be accessible to learners of all levels, including complete beginners. The modules progress in a clear and structured way, introducing core concepts before moving into more advanced marketing strategies. Even if you have no prior experience in digital marketing or strategic planning, you will be able to follow the lessons easily. The course provides a strong foundation for anyone curious about the field or looking to start a new career pathway in marketing.
Completing this course can help you build valuable skills that employers look for across marketing, communications, business development, and online brand management roles. You will gain knowledge in SEO, content planning, analytics, branding and campaign strategy — all of which enhance your CV and improve your confidence when applying for marketing-related positions. Whether you aim to progress in your current role or explore new opportunities, the course offers a solid skill set aligned with the needs of modern workplaces.
The course is delivered entirely online through a flexible learning platform. Once enrolled, you can access all modules at your own pace, using any device with an internet connection. This allows you to study whenever it suits you, without fixed schedules. The platform is user-friendly, making it easy to track your progress, revisit key topics, and learn in a structured and independent way. This format is ideal for learners balancing study with work or personal commitments.
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This centre's achievements
All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 7 years
Subjects
- Accounts
- Marketing
- Email Marketing
- Digital Marketing
- SEO
- Web
- Social Media
- Media
- Website
- Company
- Gmail
- Registration
- Sitemap
- Generate
Teachers and trainers (1)
One Education
Course Provider
Course programme
COURSE CURRICULUM
Introduction
- Welcome
General Tips & Tricks Series
- How to register your company
- How to see Email Sender’s Company and Logo in Your Gmail
- How to Generate sitemap of a website
- How to protect a website from Spam on WordPress
- Quick way to identify whether the website is Mobile optimized
- How to identify registration data of website
- How to identify duplicate content from the web
- How to create google alerts
- How to find the age of the domin
- How to check if the website server is down
- How to create text notes thatwill self destruct after being read
- How to send google search information to your friends
- How to find webhost of any website
- Discover new sites that are similar to what you like alredy
- How to easily highlight the important parts of a web page
- How to share you email online without worrying about spam
- How to get compute level answers without searching
- The easiest way to setup email reminders
- How to find the original URL tht’s hiding behind a short URL
- How to corrupt a file you shared online
- How to create a throwaway email
- How to check if your email account has been compromised
SEO (Search Engine Optimisation)
- How to register website on Google search console
- How to Optimize your website homepage
- How to add a sitemap on google search
- How to shortlist targeted keyword list in google keyword planner
- How to set international targeting on google search
- How to remove a URL from google search engine
- How to identify competitors keyword
- How to leverage top sites to get on google search results
- Discover powerful data analytics to mesure SEO performance
- How to do keyword research
- How to write perfect title tags for search engines
- How to optimise heading tags, external and internal links
- What are backlinks & how to get them
- How to write a perfect Meta description
- How to enhance speed & performance of your website
YouTube
- Youtube account setup
- Account optimization
- How to create & setup Youtube channel banner
- Youtube channel tags, thumbnails & custom thumbnails
- Analyse Youtube keyword research
- Youtube SEO techniques
- What are Youtube cards & how does it work
- How to optimise comments & reply them in bulk
- How to grow your channel with competitor Analysis
- How to manage multiple YouTube accounts
- A simple yet powerful trick to increase your subscribers list
- Youtube Paid Advertising
- How to monetise your YouTube channel
- Google Adwords
- What are Google Ads & how does it work
- Account setup
- Competitors analysis
- Campaign types & how to select the right campaign
- Bids & Budgets
- How to target the right audience
- Google Ads advance campaign settings
- Choosing the right keywords
- How to write ads that gets more clicks
Google Analytics
- How to install tracking code on your website
- How to add filters & remove internal traffic
- How to track paid campaigns
- How to look and analyse different segment data
- How to configure goals in google analysics
- How to link google Adwords account
- How to manage multiple analytics accounts
- How to remove spam traffic
Email Marketing
- Email marketing tools set up ( Mailchimp and Gestresponse)
- How to install signup or popup forms on the website
- How to collect email address without a wbsite
- How to create a ‘Hook’ to your signup forms
- Discover the psychology behind acquiring more leads
- Email marketing automation process
- Email analytics
Linkedln
- How to increase your connections in no time
- Secret of LinkedIn InMails
- Discover the best ways to use Linkedin Groups
- How to setup a company page on Linkedin
- How to increase traffic to your website using Linkedin blog
- Twitter Account setup
- Knowing Twitter features
- Following twitter accounts
- Twitter profile optimisation
- How to get Twitter followers
- Posting first 5 tweets for engagement
- Leveraging Hashtags to increase your tweets visibility
- What are twitter polls & how do you use them
- A powerful trick to acquire customers on twitter
- How to get followers retweet your post
- How to embed a twitter button to your website or post
- Twitter analytics
- Set your Facebook page
- Facebook Icon, cover image & description
- How to get your first page likes
- Discover how to increase your page likes
- How to manage multiple Facebook page
- Facebook comments
- Leveraging Facebook groups
- Facebook Autoposting
- Run a competition
- Facebook Ads
- How to get best out of Facebook
- Facebook pixel & Re-marketing
- How to setup a Instagram business profile
- Set up Instagram bio & profile image
- Leveraging Instagram accounts
- A simple way to create free content on Instagram
- Secret of hashtags on Instagram
- Reposting Instagram App
- How to get genuine Instagram followers
- Discover how to grow your business through Instagram stories
- How to get your posts reposted on Instgram by influncers
Mobile App
- A quick way to do App store marketing research
- How to discover the estimate size of your market
- Discover the best ways to promote your app
- App installs via Facebook Ads
- App installs via Google Ads
- How to make money from your app
- How to optimise your App store listing ?
- Discover growth hacking techniques for App downloads
- Techniques to get to the top of App store ranking
Ultimate Strategic Marketing Course: Digital Marketing