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Video and YouTube Marketing
Course
Online
Description
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Type
Workshop
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Methodology
Online
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Class hours
1h
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Duration
4 Weeks
Videos have become a popular method of communicating virtually among the popular social media platforms. YouTube is the world's second largest search engine, a driver of online culture, and a springboard for Internet fame. The business case for using social media is compelling, and many businesses already make use of YouTube as part of their virtual presence. YouTube offers several channels to help build engagement and tools to help better leverage the site. This course will discuss how YouTube can provide a platform for business marketing, from the basics of YouTube and video use for businesses to building your presence online and identifying the right metric for gauging return on investment.
About this course
After completing this course, you should be able to:
•Recall reasons to use YouTube for business social media marketing
•Define steps to starting a social media community on YouTube
•Identify several ways to build engagement with customers using YouTube
•Choose the appropriate tools that make it easier to use YouTube
•Recognize measurement methods for return on investment from YouTube use
The course is aimed at anybody involved in Marketing & Social Media.
No prior qualification required. However, you will need basic IT skills and a computer with internet connection to take part in this course.
You get an IACET endorsed printable certificate on passing the final quiz and scoring 80% plus marks.
It is a mentor supported or instructor led or self-study course with access to the program for 1 year or 4 weeks. It is a brand new course and therefore features the very latest in this subject area. It has been created by experienced and highly skilled training professionals. Hundreds of students have attended it through our virtual corridors, many of whom have gone on to be effective professionals in this sector.
On receiving your request a course advisor from Ed-Next will contact your through email or telephone to explain everything about this course, including how you can sign up, payment options and enrolment periods.
Reviews
Subjects
- Powerpoint
- Windows
- Internet
- IT
- Marketing
- SEO
- Social Media
- Ms PowerPoint
- Media
- ROI
Teachers and trainers (1)
Teaching Staff
Teacher
Course programme
Internet Connection
- Broadband or High-Speed - DSL, Cable, and Wireless Connections
*Dial-Up internet connections will result in a diminished online experience. Classroom pages may load slowly and viewing large audio and video files may not be possible.
Hardware Requirements
- Processor - 2GHz Processor or Higher
- Memory - 1 GB RAM Minimum Recommended
PC Software Requirements
- Operating Systems - Windows Vista, Windows 7, Windows 8 or 8.1
- Internet Browsers - Google Chrome is highly recommended
- Cookies MUST be enabled
- Pop-ups MUST be allowed (Pop-up Blocker disabled)
- PowerPoint Viewer (if you do not have PowerPoint)
- Adobe PDF Reader
- QuickTime, Windows Media Player &/or Real Player
MAC Software Requirements
- Operating Systems - Mac OS x 10 or higher with Windows
- Internet Browsers- Google Chrome is highly recommended
- Cookies MUST be enabled
- Pop-ups MUST be allowed (Pop-up Blocker disabled)
- PowerPoint Viewer (if you do not have PowerPoint)
- Adobe PDF Reader
- Apple QuickTime Media Player
Additional information
Video and YouTube Marketing
