Visual Merchandising & Window Dressing training course has been specifically created to give you the knowledge to become a Visual Merchandising expert, transform your existing shop and enable you to upskill your retail sales team using current Visual Merchandising techniques which I have gained after 20 years industry experience in London.Perfect for Retailers or Students. I show you highly practical solutions for Visual Merchandising in today’s retail industry.There are over 40 videos covering the following subjects;Visual Merchandising techniques
How to create an effective store window displays
Mannequin handling and dressing
The importance of great link selling
How to create effective store layouts which will help to encourage the customers flow around the storeWho is the target audience?Independent and larger retailers who want to upskill their existing teams on becoming Visual Merchandising experts
Students who want to learn a new skill or are looking to get into the Visual Merchandising industry
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Location
Start date
Online
Start date
Different dates availableEnrolment now open
About this course
Become a confident Visual Merchandiser when you understand the key display principles which are featured on the course
Learn the most effective way to handle and dress mannequins
Understand the principles needed to create an eye catching store window
Gain a good understanding of how to create a “hot spot “or promotional area which can be linked to your store window
Find out the current Visual Merchandising techniques which are used by current retailers and how these can help to improve not only your profits but also create an inspiring shopping experience for your customer
I will teach you the link selling techniques which I have used which have resulted in a 20-25% increase for my retailers
Understand how to create an effective store layout which will help you to achieve great customer flow throughout your store
For students: I will talk to you about the best ways to get into the Visual Merchandising industry
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This centre's achievements
2021
All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 4 years
Subjects
Sales Training
Industry
Graphics
Sales
Lighting
Windows
Presentation
Retail
Course programme
Introduction into Display & Visual Merchandising Principles
5 lectures12:15IntroductionSymmetric Display Theory Understanding the most popular and balanced key display principle, symmetric.Asymmetric Display Principle Understanding how to create and use an asymmetric display and the importance of this technique.Repetition Display Principle Understanding how to create and use a repetition display and the importance of using odd numbers within Visual Merchandising.Alternation Display Principle Understanding how to create and use an alternation display and the importance of this technique.
Introduction into Display & Visual Merchandising Principles
5 lectures12:15IntroductionSymmetric Display Theory Understanding the most popular and balanced key display principle, symmetric.Asymmetric Display Principle Understanding how to create and use an asymmetric display and the importance of this technique.Repetition Display Principle Understanding how to create and use a repetition display and the importance of using odd numbers within Visual Merchandising.Alternation Display Principle Understanding how to create and use an alternation display and the importance of this technique.
IntroductionIntroductionIntroductionIntroductionSymmetric Display Theory Understanding the most popular and balanced key display principle, symmetric.
Symmetric Display Theory Understanding the most popular and balanced key display principle, symmetric.
Symmetric Display Theory Understanding the most popular and balanced key display principle, symmetric.
Symmetric Display Theory Understanding the most popular and balanced key display principle, symmetric.
Understanding the most popular and balanced key display principle, symmetric.
Understanding the most popular and balanced key display principle, symmetric.
Asymmetric Display Principle Understanding how to create and use an asymmetric display and the importance of this technique.
Asymmetric Display Principle Understanding how to create and use an asymmetric display and the importance of this technique.
Asymmetric Display Principle Understanding how to create and use an asymmetric display and the importance of this technique.
Asymmetric Display Principle Understanding how to create and use an asymmetric display and the importance of this technique.
Understanding how to create and use an asymmetric display and the importance of this technique.
Understanding how to create and use an asymmetric display and the importance of this technique.
Repetition Display Principle Understanding how to create and use a repetition display and the importance of using odd numbers within Visual Merchandising.
Repetition Display Principle Understanding how to create and use a repetition display and the importance of using odd numbers within Visual Merchandising.
Repetition Display Principle Understanding how to create and use a repetition display and the importance of using odd numbers within Visual Merchandising.
Repetition Display Principle Understanding how to create and use a repetition display and the importance of using odd numbers within Visual Merchandising.
Understanding how to create and use a repetition display and the importance of using odd numbers within Visual Merchandising.
Understanding how to create and use a repetition display and the importance of using odd numbers within Visual Merchandising.
Alternation Display Principle Understanding how to create and use an alternation display and the importance of this technique.
Alternation Display Principle Understanding how to create and use an alternation display and the importance of this technique.
Alternation Display Principle Understanding how to create and use an alternation display and the importance of this technique.
Alternation Display Principle Understanding how to create and use an alternation display and the importance of this technique.
Understanding how to create and use an alternation display and the importance of this technique.
Understanding how to create and use an alternation display and the importance of this technique.
The Key Principles of Window Design and Dressing
6 lectures34:06Effective use of colour within window display Understanding the effective use of colour and how to use this in a balanced fashion.Effective use of lighting within window display Understanding the effective use of lighting and where to focus your lighting within the window.Effective use of graphics within window display Understanding the effective use of placement of graphics/ point of sale within the window.Current Window Display Trends Presentation to discuss trends within Fashion & Interiors within window displays.Hotspots & Promotional Areas The importance of creating in store hot spots and/or promotional areas which are linked to your windows.Mannequin Styling & Dressing Effective dressing and styling of Mannequins and Bust Forms.
The Key Principles of Window Design and Dressing
6 lectures34:06Effective use of colour within window display Understanding the effective use of colour and how to use this in a balanced fashion.Effective use of lighting within window display Understanding the effective use of lighting and where to focus your lighting within the window.Effective use of graphics within window display Understanding the effective use of placement of graphics/ point of sale within the window.Current Window Display Trends Presentation to discuss trends within Fashion & Interiors within window displays.Hotspots & Promotional Areas The importance of creating in store hot spots and/or promotional areas which are linked to your windows.Mannequin Styling & Dressing Effective dressing and styling of Mannequins and Bust Forms.
Effective use of colour within window display Understanding the effective use of colour and how to use this in a balanced fashion.
Effective use of colour within window display Understanding the effective use of colour and how to use this in a balanced fashion.
Effective use of colour within window display Understanding the effective use of colour and how to use this in a balanced fashion.
Effective use of colour within window display Understanding the effective use of colour and how to use this in a balanced fashion.
Understanding the effective use of colour and how to use this in a balanced fashion.
Understanding the effective use of colour and how to use this in a balanced fashion.
Effective use of lighting within window display Understanding the effective use of lighting and where to focus your lighting within the window.
Effective use of lighting within window display Understanding the effective use of lighting and where to focus your lighting within the window.
Effective use of lighting within window display Understanding the effective use of lighting and where to focus your lighting within the window.
Effective use of lighting within window display Understanding the effective use of lighting and where to focus your lighting within the window.
Understanding the effective use of lighting and where to focus your lighting within the window.
Understanding the effective use of lighting and where to focus your lighting within the window.
Effective use of graphics within window display Understanding the effective use of placement of graphics/ point of sale within the window.
Effective use of graphics within window display Understanding the effective use of placement of graphics/ point of sale within the window.
Effective use of graphics within window display Understanding the effective use of placement of graphics/ point of sale within the window.
Effective use of graphics within window display Understanding the effective use of placement of graphics/ point of sale within the window.
Understanding the effective use of placement of graphics/ point of sale within the window.
Understanding the effective use of placement of graphics/ point of sale within the window.
Current Window Display Trends Presentation to discuss trends within Fashion & Interiors within window displays.
Current Window Display Trends Presentation to discuss trends within Fashion & Interiors within window displays.
Current Window Display Trends Presentation to discuss trends within Fashion & Interiors within window displays.
Current Window Display Trends Presentation to discuss trends within Fashion & Interiors within window displays.
Presentation to discuss trends within Fashion & Interiors within window displays.
Presentation to discuss trends within Fashion & Interiors within window displays.
Hotspots & Promotional Areas The importance of creating in store hot spots and/or promotional areas which are linked to your windows.
Hotspots & Promotional Areas The importance of creating in store hot spots and/or promotional areas which are linked to your windows.
Hotspots & Promotional Areas The importance of creating in store hot spots and/or promotional areas which are linked to your windows.
Hotspots & Promotional Areas The importance of creating in store hot spots and/or promotional areas which are linked to your windows.
The importance of creating in store hot spots and/or promotional areas which are linked to your windows.
The importance of creating in store hot spots and/or promotional areas which are linked to your windows.
Mannequin Styling & Dressing Effective dressing and styling of Mannequins and Bust Forms.
Mannequin Styling & Dressing Effective dressing and styling of Mannequins and Bust Forms.
Mannequin Styling & Dressing Effective dressing and styling of Mannequins and Bust Forms.
Mannequin Styling & Dressing Effective dressing and styling of Mannequins and Bust Forms.
Effective dressing and styling of Mannequins and Bust Forms.
Effective dressing and styling of Mannequins and Bust Forms.
Visual Merchandising Techniques
8 lectures19:44Effective Merchandising Product Ranges Key VM techniques explained when merchandising a product range.How to effectively merchandise a table Understand the principles of effective merchandising when dressing a table in store.Making your product easy to shop Discussing key points to remember when merchandising to create a more easy to shop sales floor for the customer.Link selling on a Table Understand how to effectively create more link selling opportunities in store whilst merchandising an everyday product.Impulse Selling How to maximise your sales by creating impulse selling opportunities at key areas in store.Till Points and counter topsMerchandising on Walls Understand how the key VM principles can be applied when merchandising ranges on a wall space.Consistent Store Ticketing/ Signage Tips on creating and displaying consistent store ticketing and signage.
Visual Merchandising Techniques.
8 lectures19:44Effective Merchandising Product Ranges Key VM techniques explained when merchandising a product range.How to effectively merchandise a table Understand the principles of effective merchandising when dressing a table in store.Making your product easy to shop Discussing key points to remember when merchandising to create a more easy to shop sales floor for the customer pTips for...
Additional information
No previous Visual Merchandising or retail experience is required. As I will teach you the basic techniques from scratch
Notepad and pen to take notes is essential