Website Usability Essentials

Course

Online

Price on request

Description

  • Type

    Course

  • Methodology

    Online

This is a short course teaching website usability through the application of engineering principles to web site design. Its primary objective is enable organisations to formulate and implement a web site strategy which will raise their website's productivity well above the norm.

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Subjects

  • IT
  • Usability training

Course programme

Introduction to web site usability

  • Pragmatism and methodology
  • Art versus engineering
  • Why everyone gets web site design wrong the first time

Page design issues in web usability

  • Screen space: the scarcest resource
  • User controlled presentation
  • Screen resolution
  • Standard and non-standard content
  • Application versions
  • Data lifetimes
  • Response times
  • Connections and partial downloads
  • Link descriptions
  • Link titles
  • Link colours
  • Link consistency and site structure
  • Link expectations
  • Outbound links
  • Inbound links
  • Linking to subscriptions and registrations
  • Linking from adverts
  • Stylesheets for consistency
  • Stylesheets for separating content from presentation
  • Fonts and font sizes
  • Text size
  • Frames: just say no
  • Frames: more reasons to say no
  • If you must use frames
  • Printing issues

Content issues in web site usability

  • Content is critical and web content is different
  • The value of an editor
  • Discursive style
  • Keeping texts short
  • Checking and copy editing
  • Scannability
  • Plain English
  • Managing long texts by chunking
  • Page titles
  • Headings, sub-headings, and pull quotes
  • Legibility
  • Understanding image formats
  • Reducing image file sizes
  • Multimedia and plugins
  • Animation
  • Animation pitfalls
  • Video
  • Audio
  • Downloading and streaming
  • 3D
  • Conclusion: the attention economy

Navigation and searching in web site usability

  • From page design to site design
  • Homepages are over-estimated
  • Splash screens — just say no
  • Navigation: the three big questions
  • Where am I?
  • Where have I been?
  • Where can I go?
  • Creating and revealing site structure
  • Reducing navigational clutter
  • Managing subsites or sections
  • Search-dominant versus link-dominant users
  • Implementing searching
  • Presenting search results
  • Search term usage
  • Search destination design
  • Presenting URLs and domain names
  • Archival and old URLs
  • Executable links and URLs

Web usability testing

  • Statistics and methods
  • Whom to test
  • When and where to test
  • The test cycle
  • Conducting a test
  • Observing a test
  • Interpreting and using results
  • Using results

Intranets, accessibility, internationalisation and usability

  • Extranets
  • Intranets
  • Accessibility
  • Visual disabilities
  • Auditory and speech disabilities
  • Motor and cognitive disabilities
  • Internationalisation and cultural difference

Website Usability Essentials

Price on request