Writing Web Content For Young People

Writing Web Content For Young People

Young people are avid users of the internet. But how do you write web content for them that captures and holds their attention?

Connecting with Young People

How do you create online copy that is interesting and entertaining, while age appropriate? And how do you ensure your web pages connect with younger readers without being patronising?

Our workshop takes you step by step through the key principles of writing websites for young people.

At the same time it steers you safely past the pitfalls that can ensnare even experienced content creators.

A Tailored Approach

Writing Web Content For Young People is a bespoke training course which we can adapt for any age group within the 11 to 19 range.

Whether your target readers consider themselves to be children, teenagers or young adults, we can deliver the expert guidance you require.

Give us as much information as you can about your site, its objectives and your intended audience. We will then develop a practical workshop to meet your needs.

Send us as many examples of your content as you can and, as part of the workshop, we will provide an expert critique of your writing. We'll highlight its strengths, while suggesting ways to make it even more effective.

What you Learn

In one highly interactive day we'll show you how to:

• Addapt your words for younger audiences
• Identify topics that appeal to your target age groups
• Assess whether you are using suitable language
• Adjust your content for male and female readers
• Make serious or challenging topics more accessible
• Encourage greater reader participation.

In addition our course will highlight:

• The differences in the way young people browse the web
• The issues surrounding the use of slang
• Three vital things to do on each page to engage your audience
• 12 steps you can take to boost readability
• The all important scissors test, and how to pass it
• Common mistakes made when writing for a non-adult audience
• Key tips on how to promote your site to a young readership.

Where we Train

As a training provider based in the London Borough of Sutton we can run courses:

• At our Surrey training centre - in Carshalton, just half an hour from central London.
• At your offices - anywhere in the United Kingdom or the European Union.

Our trainers have worked in every region of the UK and in most major EU countries.

They have helped to train hundreds of professionals from all sectors of the economy. That includes people from local and national government as well as from small, medium and large businesses.

If you are looking to develop your skills as a writer of web content for young people, call us today and we will discuss with you how best we can help.

What's in a Name?

When we were looking for a suitable name for our workshop we were unsure which to choose. Ideas we considered included:

• Writing Websites For Younger Audiences
• Writing Web Copy For Children And Teenagers
• Creating Web Pages For Young People
• Communicating With Young People Through The Internet.

In the end we decided that Writing Web Content For Young People was the name that best sums up our workshop. We think we've made the right choice. Ultimately, of course, it's not the name that counts but the quality of the training. .