Business Management

Programme content

In Year 1, students are introduced to the fundamentals of business – management and the external environment. During Year 1 all modules are compulsory with integrative modules developing business awareness and key skills.

Year 2 builds on knowledge gained and includes both compulsory and a range of optional modules focusing on operational management. In Year 2, students may choose to pursue a generalist Business Management pathway, or specialise in one of four areas: Marketing; Human Resource Management; Enterprise and Innovation; or Sustainable Business. There are further integrative modules developing hands-on business management skills, and the opportunity for enterprise-related projects.

More advanced specialist modules are available in Year 3. In addition, students undertake integrative modules involving case studies and business simulations. These modules develop an understanding of business strategy and emerging issues confronting organisations in an era of increasing globalisation and ethical, social and environmental concern. Students also undertake an independent study project which is an integral part of learning at Year 3. This is also known as the Final Year Project and it is supported by the study of Research Methods and is supervised by a tutor.

Work placement

Before moving on to Year 3, students may choose to spend a year on a work placement in a business organisation. This is normally a paid placement and all placements are subject to approval by the University to ensure they are suitable and valuable to student learning. Students are required to go through the normal application and interview process before taking up a placement. A placement year has been shown to improve the overall performance of graduates whilst on the programme and enhances their career development and employment opportunities.

Learning and teaching

Learning and teaching takes place in relatively small class sizes, especially within optional modules. The use of modern technologies in the learning and teaching programme includes a number of real world business applications which students can expect to encounter once they enter the workplace.



Assessment

A wide variety of assessment methods are employed, including both coursework and end of module examinations. Coursework might include activities such as presentations, business reports, case study analyses and evaluations, ICT-based business simulations, learning diaries and other personal development exercises.

Career opportunities

Graduates find employment and career development in a wide range of roles, including general management traineeships, marketing and product management, management consultancy, strategic planning, recruitment, employee relations, learning and development, customer service, financial controlling, procurement, sales and advertising. Graduates have also used the opportunities presented while on the programme to plan and launch their own businesses.

Mode of Attendance : Full - time