Creating a Project Vision Statement

A project vision statement is a clear, concise and idealistic summary of desired outcomes, in the event that the project in question is completed successfully. An effective project vision statement outlines exactly how the organization and its stakeholders will benefit, should the project be authorized to go ahead. It is therefore, in essence, a summarised project pitch which focuses primarily on the highlights and potential advantages of the project. A document of high importance, the quality and effectiveness of a vision statement often determines whether or not the project itself goes ahead.

This exclusive tutorial is ideally-suited to business managers and anyone working in project management at any level. Explore a breakdown of the effective vision statement and its key contributory components. Study the building blocks of your own balanced scorecard, building balanced scorecard teams and how the balanced scorecard is directly linked with the project vision statement. Learn how to present the highlights of your proposal in a manner that’s engaging, encouraging and inspiring.