Internet Marketing and SEO

This course explains that marketing is an integral part of any business, regardless of whether the business deals in products or services. However, with improving communication technologies, Internet Marketing techniques are rapidly replacing traditional marketing techniques. It will also enable the user to Describe Internet Marketing, its importance, and its benefits, Describe the various aspects of Search Engine Marketing (SEM), Describe the various categories of SEM, Describe the various aspects of Search Engine Optimization (SEO), Describe the various aspects of Pay Per Click (PPC).