B2B Sales & Marketing
Course
Online
Description
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Type
Course
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Level
Intermediate
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Methodology
Online
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Class hours
2h
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Duration
1 Year
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Online campus
Yes
The B2B Sales & Marketing course is designed for professionals and aspiring marketers who want to excel in the business-to-business environment. This comprehensive online programme covers essential strategies for generating leads, managing client relationships, and driving sales growth in competitive markets. Learners will explore techniques in digital marketing, account management, and sales planning, gaining a strong understanding of how to create value for business clients.
Through practical modules and expert insights, participants will develop skills in market analysis, negotiation, and communication that are directly applicable to real-world business scenarios. The course also emphasises the integration of marketing campaigns with sales processes to maximise ROI and strengthen brand presence. Whether you are starting your career in B2B sales or aiming to enhance existing expertise, this course provides the tools and confidence to succeed. By the end, learners will be equipped to make informed strategic decisions, optimise sales pipelines, and drive measurable business results.
Important information
Price for Emagister users:
About this course
Develop effective B2B sales strategies
Understand key principles of business marketing
Analyse markets and identify growth opportunities
Enhance client relationship management skills
Apply digital marketing techniques to B2B campaigns
Improve negotiation and communication proficiency
Integrate marketing and sales processes for better ROI
This course is suitable for a wide range of learners, including aspiring sales executives, marketing professionals, and business owners who want to improve their B2B strategy. It is ideal for individuals looking to enhance career opportunities in sales, marketing, business development, or account management. The course is also well-suited for those seeking to transition into a B2B-focused role from another sector, offering practical knowledge that is immediately applicable in professional environments.
Learners will gain skills that help them contribute to business growth, manage client accounts effectively, and execute successful marketing campaigns. The course is inclusive and accessible, providing guidance for both beginners and those with some experience, making it a versatile option for professionals aiming to strengthen their expertise in B2B sales and marketing.
There are no formal entry requirements for this course, making it accessible to a broad audience. It is suitable for learners aged 16 and over. To maximise learning, participants should have a good command of English, as well as basic numeracy and IT skills. Familiarity with digital tools and online research will be helpful but is not essential. The course is designed to be approachable for beginners while still offering valuable insights for those with prior marketing or sales experience.
Upon successful completion of the B2B Sales & Marketing course, you will qualify for a UK and internationally recognised professional certification. You may also choose to formalise your achievement by obtaining your PDF Certificate for £9 or a Hardcopy Certificate for £15.
This B2B Sales & Marketing course offers unmatched flexibility, allowing learners to study at their own pace and fit training around work or personal commitments. The modules are expertly designed to provide practical, career-focused knowledge that can be applied immediately in professional roles. The content emphasises skills that enhance employability and strengthen CVs, including strategic thinking, client relationship management, and digital marketing techniques. With a focus on measurable outcomes and real-world applications, this course equips learners with the expertise required to succeed in competitive B2B environments.
The course is designed for accessibility, providing clear and structured learning that suits beginners and professionals alike. Complex concepts are explained in a simple, practical manner, allowing learners to progress at their own pace. Prior experience in sales or marketing is helpful but not required.
Learners will develop essential skills in B2B sales, marketing strategy, and client management. These competencies enhance career prospects in roles such as sales executive, marketing coordinator, business development manager, or account manager. The qualification demonstrates professional credibility to employers.
The B2B Sales & Marketing course is fully online and self-paced. Learners can access modules anytime, study at a convenient speed, and revisit materials as needed. Interactive content, practical exercises, and structured lessons support flexible and effective learning from any location.
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This centre's achievements
All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 7 years
Subjects
- Business and Management
- Marketing
- Sales and marketing
- Marketing Analysis
- Marketing Management
- Communication Skills
- Negotiation Skills
- Marketing Strategy
- Marketing Planning
Teachers and trainers (1)
One Education
Course Provider
Course programme
B2B Sales & Marketing is a professional course that teaches strategies for promoting products and services and driving sales in business-to-business markets. It covers lead generation, sales funnels, relationship management, negotiation, marketing campaigns, and performance analysis. Learners gain skills to attract, engage, and retain corporate clients, build strong business relationships, and achieve sustainable revenue growth.
Course Curriculum
- Module 1 Introduction to B2B Sales and Marketing
- Module 2 Understanding the B2B Buyer
- Module 3 Creating A B2b Marketing Strategy
- Module 4 Sales And Marketing Alignment
- Module 5 Building A B2b Sales Team
- Module 6 B2b Lead Generation
- Module 7 B2B Sales Techniques
- Module 8 Customer Relationship Management
- Module 9 Global B2b Sales And Marketing
B2B Sales & Marketing
